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Are You Really Checking Batteries and Tires? AAA Knows You’re Not! [RR 956]


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Thanks to our Partner, NAPA Auto Care Jim Sennett from AAA focuses on the significance of maintenance in reducing roadside events, the impact of battery and tire issues, and the importance of regular vehicle inspections. He dives into AAA's role in roadside assistance, battery sales, the importance of education in the industry, and the need to shift perception to attract more talent to the skilled trades. Jim Sennett, National Repair Programs Manager, AAA National Show Notes

  • The importance of testing and replacing vehicle batteries (00:01:00) Discussion about the high number of roadside events AAA responds to each year and the need for proper training and education in the automotive industry.
  • The significance of testing batteries in safety inspections (00:01:59) Highlighting the need to test batteries during safety inspections and the impact of seasonal changes on battery performance.
  • Partnership with NAPA to sell AAA batteries (00:03:45) Discussion about the partnership between AAA and NAPA to sell AAA batteries in NAPA stores and the benefits for AAA members.
  • The need for proper battery testing and maintenance (00:06:32) Emphasizing the importance of testing batteries, especially with the increasing use of technology in vehicles, and the upcoming program "Test Every Vehicle" with NAPA.
  • Promoting the automotive industry as a rewarding career path (00:10:15) Encouraging students to consider automotive technology programs as a rewarding career path and the evolution of training programs in the automotive industry.
  • Addressing the shortage of skilled technicians (00:15:20) Discussion about the shortage of skilled technicians and the importance of promoting skilled trades as a valuable career choice for future generations.
  • The importance of skilled trades (00:16:09) Discussion on the need to eliminate the stigma around trade careers and advocate for skilled trades as a rewarding career path.
  • Challenges of traditional education (00:16:53) Reflection on the value of traditional college education and the need to rethink the education system's approach to learning and career preparation.
  • Apprenticeship programs and earning while learning (00:19:50) Discussion on the benefits of apprenticeship programs, earning while learning, and the potential for launching apprentice programs in partnership with NAPA.
  • Industry challenges and opportunities (00:21:04) Insights into the automotive industry, the need for more technical expertise due to technological advancements, and the potential for growth in the field.
  • Role of independent repair shops and competition (00:28:26) Discussion on the importance of independent repair shops, the role of competition, and the significance of customer relationships in the automotive industry.
  • Engaging with students and education initiatives (00:30:20) The importance of engaging with high school students, promoting automotive careers, and the need for industry involvement in educational initiatives.


Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections Brakes-for-Breasts-Call-To-Action-Graphi ARN-Website-Banner-July-2022-1200x400-1.png Screenshot_340.png

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
  • Similar Topics

    • By carmcapriotto
      Thank you to our friends at RepairPal for providing you this episode. As shop owners we were part of RepairPal’s Certified network and you can learn more at RepairPal.com/shops.
      Show Notes
      How we met - Chamber + Locally Owned Tangi during Covid Megan’s story - what got her into Promo Products Your automotive dealership background experience Why promo products? Your favorite promo product story? Your top tips for choosing promotional products Why work with a promo product agency rather than going straight to Vistaprint, Imprint, or other online retailers? Let’s talk set-up and other fees. One shop owner asked why do I have to pay setup fee every single time if the file is already there?  Another note/comment from a shop owner: how can they touch/feel/see before buying? Really looking for a company to display at our trade shows. How can we make this process of selecting/buying promo products easy? Any promo product pet peeves you have? Last words….  
      How To Get In Touch
       
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      Thanks to our Partner, NAPA Auto Care Tanner Brandt covers critical topics such as the importance of curiosity, the 'what, why, and how' of learning, and the necessity of continuous education in the automotive industry. Tanner offers insights into diagnosing vehicles, solving complex problems, and the value of understanding the reasons behind every step in the repair process. This engaging discussion serves as a vital resource for technicians, shop owners, and trainers committed to staying ahead in the industry. Tanner Brandt, Autodiag Clinic. Tanner’s previous episodes HERE. Show Notes
      Breaks for Breasts (00:01:10) Carm Capriotti talks about the initiative "Breaks for Breasts" and its fundraising for breast cancer vaccine research at the Cleveland Clinic. https://www.brakesforbreasts.com/ The Methodology of Learning and Education (00:04:18) Tanner Brandt discusses the what, why, and how of learning and education, emphasizing the importance of making a plan and understanding the purpose of learning. The Importance of Understanding "Why" (00:06:20) Tanner Brandt emphasizes the importance of understanding the "why" in the learning process, using examples from diagnosing vehicles and performing tasks deliberately. Challenges in Encouraging Curiosity (00:11:48) Tanner Brandt discusses challenges in nurturing curiosity, sharing personal experiences from education and the automotive industry. Nurturing Curiosity (00:17:08) The benefits of curiosity in becoming a better technology specialist and diagnostician are highlighted, emphasizing the importance of nurturing curiosity from a young age. Curiosity and Learning (00:18:08) Discussion about the importance of curiosity in learning, and the need for mentors and teachers to foster curiosity in automotive repair. Surgeon and Diagnostic Skills (00:19:02) Comparison of diagnostic skills in automotive repair to a surgeon's need for broad knowledge, curiosity, and preparation. NAPA Auto Care Apprentice Program (00:20:28) Details about the NAPA Auto Care apprentice program, its curriculum, and the benefits for shops and apprentices. Diagnostic Case Study (00:23:15) Discussion about the importance of preparation and research for diagnostic work, with examples from real-life scenarios. Understanding Vehicle Systems (00:24:21) Insight into the importance of understanding vehicle systems and the need to research and understand the logic behind their functions. Critical Thinking and Diagnostic Planning (00:27:05) Importance of critical thinking, systematic planning, and complete system scans for effective diagnostics. Learning and Expert Help (00:30:39) Encouragement to seek understanding of "why" in learning and to find expert help from experienced professionals. Accountability and Testing (00:35:21) Discussion on the importance of post-tests for knowledge retention, caution about tests being written before curriculum, and the need for effective testing methods. Certifying Trainers (00:37:48) Discussion on the need for certifying trainers and the challenges in ensuring their expertise. Continued Education (00:38:59) Exploration of the importance of continued education for trainers and the lack of oversight in the current system. Types of Classes (00:39:46) Exploring the different types of classes needed for effective training, including teaching and communication skills. Training Hours (00:42:05) Debate on the number of training hours required to stay updated with automotive technology and the significance of continuous learning. Confession and Expertise (00:45:37) Discussion on the misconception of expertise after attending short classes and the need for continuous learning. Curiosity of Young Technicians (00:49:02) Assessment of the curiosity and commitment of young technicians entering the automotive industry. Challenges in Training Turnout (00:53:11) Challenges in ensuring attendance and participation in training sessions, and the commitment required from shop owners. Responsibility in Training Commitment (00:54:07) Emphasis on the responsibility of shop owners to actively support and participate in the training commitment for the improvement of the entire shop. The importance of scheduling training (00:54:27) Discussion on the challenges of scheduling training in the automotive industry and the importance of prioritizing it. Closing the shop for training (00:54:52) Debate about the necessity of closing the shop for training and the analogy of scheduling around a doctor's conference. Making time for training and life (00:55:29) The significance of scheduling time for training and personal life, and using calendar systems to block off training days.
      Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class The power of unity and shared purpose. Automotive industry professionals from Buffalo, New York, discuss their independent networking group's evolution and impact. They emphasize the importance of continuous learning, support, and the benefits of a collective approach to improving their businesses and the industry. The group's resilience during the COVID-19 pandemic and its commitment to education and community involvement are also highlighted. Paul Henderson, CSR, NAPA Auto Care. Jim Fleischman, Automotive Alley, Arcade, and Marilla, NY. Jim’s previous episodes HERE. Tom Sciortino, Total Automotive, Buffalo, NY. Tom’s previous episodes HERE. Show Notes
      The impetus of the independent networking group (00:00:01) The origin and purpose of the group, including its initial formation and goals. Involvement of vendors in the group (00:03:07) The role of vendors in the group, criteria for their involvement, and the value they bring to the meetings. Impact of the group during the COVID-19 pandemic (00:06:31) How the group navigated through challenges, including vendor support and sharing of ideas during the pandemic. Positive changes and learning experiences among the members (00:14:03) The growth, learning, and positive changes experienced by the members, including the supportive nature and the development of a strong network. Leadership roles within the group (00:19:25) Tom's role as the go-to person, collaboration among leaders, and the importance of sharing ideas. Networking and visiting other shops (00:21:14) Importance of networking, visiting other shops, and the supportive nature of the group. Group dynamics and collaboration (00:22:34) The group's impact, the importance of being serious about participation, and the positive relationships formed. Supporting and collaborating with other shops (00:24:27) Collaboration among shops, sharing information, and supporting each other. Education and involvement with schools (00:29:20) Engagement with schools, internships, and creating opportunities for students. Vision for the future of the group (00:31:27) Long-term vision for the group, potential scholarships, and growth into a statewide organization. Organic opportunities and support within the group (00:33:46) Organic opportunities for members, support, and collaboration within the group. Sharing Valuable Information (00:36:34) Emphasis on the group's commitment to sharing valuable information, the diverse experience in the room, and the goal to motivate other independents. Evolving Opportunity (00:39:07) Encouragement for involvement and evolution, including the inclusion of vendors and the focus on education and teamwork in the group. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X (Twitter): https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections                                  
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      Thank you to our friends at RepairPal for providing you this episode. As shop owners we were part of RepairPal’s Certified network and you can learn more at RepairPal.com/shops.
      Show Notes
      Introduce the article and the 2 options of marketers with an explanation of each Talk about They Ask You Answer Meeting face-to-face and the overall relationship In person vs Zoom Industry events Most locals meet over zoom now anyway Industry knowledge As generalist we had to learn a new client each time Terminology, acronyms. How they make money Auto body shops for example It did make us better marketers Generalist tech vs specialist tech analogy Knowledge about your local area Hot august night Road closures The words you use - pop vs soda, “northshore” Overall results A little subjective There are some great generalists out there We know what works for auto repair It’s like pattern failures on cars for specialists shops Comfort first story The dumpster rental company story  
      How To Get In Touch
       
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Get the Book - shopmarketingpros.com/book
      Instagram - @shopmarketingpros 
      Questions/Ideas - [email protected]
      Click to go to the Podcast on Remarkable Results Radio
    • Water Proof And Self Adhesive
    • By carmcapriotto
      Thanks to our Partner, NAPA Auto Care Darren Mclea shares his passion for tires and offers valuable insights on how tire sales can significantly boost a shop's profitability and customer loyalty. He discusses strategies for shop owners to incorporate tire sales, the support available from tire distributors, and the benefits of creating a one-stop-shop experience for customers. Darren McLea, DMJ Solutions, LLC. [email protected] Show Notes
      The importance of selling tires (00:04:15) Darren emphasizes the significance of selling tires and the impact on customer loyalty and profitability. Selling tires vs. oil changes (00:06:32) Darren compares the profitability of selling tires versus oil changes and highlights the potential for increased profits. Tire distributors and support (00:10:18) Darren discusses the support provided by tire distributors. The inspection process (00:12:29) Importance of including tire inspection in the service process, mindset, and training. Customer's tire shopping experience (00:13:34) Comparison of tire shopping to buying a washing machine, customer's lack of knowledge, and the need for guidance. Understanding customer needs (00:15:49) Customer inquiries about tire warranty, driving style, and price comparison. Customer's perception and experience (00:21:12) The impact of new tires on customer experience and the potential for future sales. Additional services and offerings (00:23:41) Opportunities to recommend alignments and road hazard protection along with tire sales. Tire Price and Profitability (00:24:41) Discussion on setting the price of tires and the potential profitability for shop owners. Tire Sales Strategy (00:25:42) Exploration of the number of tires that need to be sold to maintain profitability and minimize road hazard exposure. Tire Sales Goals (00:26:30) Setting targets for tire sales and road hazard coverage for a successful shop. Training and Implementation (00:28:32) The process of implementing tire sales into the business. Service Advisor's Role (00:30:14) The importance of service advisors in understanding and selling tires to grow the business. Getting into the Tire Business (00:31:56) Initial steps and considerations for shop owners interested in entering the tire business. Partnerships and Rebates (00:39:13) Exploring distribution partnerships, rebates, and the potential for profitability in the tire business.
      Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
      Click to go to the Podcast on Remarkable Results Radio


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