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From Dealership to Mobile Mechanic [RR 920]


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Explore the challenges and benefits of mobile mechanics, Jesse's future ambitions for a physical shop, and the value of mentorship in the automotive industry. Jesse explains his transition to full-time mobile work, his marketing strategies, and customer service approach. He also touches on the logistics of mobile operations, from tools to working in various locations. Jesse Matthews, Matthews Mobile Mechanic LLC

Show Notes

  • Jesse's Journey to Full-Time (00:00:01) Jesse's transition from working at a dealership to becoming a full-time mobile mechanic, his plans for the future, and his marketing strategies.
  • Marketing and Business Growth (00:06:27) Jesse's use of Facebook and Google pay-per-click ads for marketing, his website, and search engine optimization (SEO) strategies.
  • Customer Interactions and Challenges (00:11:15) Jesse's approach to customer interactions, including explaining his services, handling customer preferences for parts, and overcoming hurdles in his business.
  • Mobile Mechanic Operations (00:12:07) Jesse's use of a Ford Explorer for his mobile mechanic operations, his tools, and the challenges he faces with vehicle inspections.
  • Building a Customer Base (00:15:31) Jesse's efforts to qualify customers, work with a mentor group, and his future plans to transition to a brick-and-mortar shop.
  • Jesse's Start-up Journey (00:16:47) Jesse discusses the support he received from his wife and the challenges of starting his mobile mechanic business.
  • Setting Rates and Business Growth (00:18:02) Jesse talks about starting his rates, increasing them, and the value he provides as a mobile mechanic.
  • Expanding Business and Future Plans (00:21:37) Jesse shares his plans for a brick-and-mortar location and hiring a part-time assistant.
  • Diversifying Services (00:23:09) Discussion on the potential of offering pickup and delivery services and adapting to changes in work styles.
  • Starting with Why (00:24:27) The importance of having a strong reason for starting a business and personal growth in entrepreneurship.

Thanks to our Partners, AAPEX and NAPA TRACS Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections NAPA-TRACS-Call-To-Action-Graphic-1.png             ARN-Website-Banner-July-2022-1200x400-1.png

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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