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Dynamic Automotive: 6 Years Later [RR 662]


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José Bueso is one of the founding partners of Dynamic Automotive. He has been the CEO at Dynamic for 25 years and has a total of 50 years in the industry. He has been a certified ASE Master Automotive Technician since 1982 and is an ASE L1 Advanced Level Specialist, as well as a VEIP Master Certified Emission Technician. José enjoys volunteering at different local committees including Frederick County Public Schools, Career & Technology Center, Trades Foundations, Toastmasters and the Auto Care Association. Listen to José's previous episodes HERE Lee Forman is one of the founding partners of Dynamic Automotive, spending the last 26 years as our Vice President and a total of 46 years in the industry. He is a certified ASE Master Automotive Technician, ASE L1 Advanced Level Specialist Automotive Engine Performance, VEIP Master Certified Emission Technician, and a Maryland State Inspector. Lee’s family is his whole life. He has a beautiful wife, Molly, three children, ten grandchildren, and last but certainly not least is Lee’s faithful pooch, Misty. Lee also enjoys boating and woodworking in his shop when he has spare time. Listen to Lee's previous episodes HERE Dwayne Myers is a partner in Dynamic Automotive in the greater Maryland area. Dwayne invests time in the industry with the Auto Care Association and serves on the education committee with CCPN (Car Care Professional Network). Dwayne was recently honored as one of only 17 outstanding individuals that qualified for the prestigious 2017 World Class Technician Award presented by The Auto Care Association and ASE. He is very passionate about hiring and sustaining a strong and engaged team. Listen to Dwayne’s previous episodes HERE. Dynamic Automotive is an MSO (Multi Shop Operation). They have stores in Frederick, Libertytown, Urbana and New Market. Webiste: https://dynamicautomotive.net/ Key Talking Points
  • The business started in a garage 
  • 2015- 3 locations, now 5 total in 6 years
  • “Clone ourselves” as owners- becoming mentors and teaching and facilitating growth in business. Leadership team being involved in opening stores and growing it instead of it solely being owners responsibility.  
  • Expansions- fulfilling team’s goals and dreams, running over capacity, demand was there with a growing population 
  • Being involved in mentor coaching groups for multi-shop owners- you don’t know what you don’t know, receive information, and be more efficient. Missed opportunities are very expensive. 
  • Banking relationships- important to choose the right type of bank for business, discuss the future and where you’re heading,  if they have the buy-in for your dreams then they become your cheerleader
  • Next on way- working with the leadership team and continue to create high-level processes, looking for next opportunity within 6 months to 1 year. 
  • AAPEX 2021- taking 8 employees. Essential education, it is eye-opening to see the industry isn’t just in a small area, networking  
  • Finding talent for business- often times talent finds you when they see an opportunity 
 
  • Link mentioned for AAPEX Award Nominations HERE.
  • Link to previous episodes with Jose, Dwayne and Lee: 2, 3 and 4
  • Thanks to Jose Bueso, Dwayne Myers and Lee Forman for their contribution to the aftermarket’s premier podcast.
  • Link to the ‘BOOKS‘ page, highlighting all books discussed in the podcast library HERE. Leaders are readers.
  • Listen for free on Apple Podcasts, Google Podcasts, Spreaker, iHeart Radio, Spotify, Podchaser, and many more. Mobile Listening APP’s HERE
  • Find every podcast episode HERE.
  • Every episode is segmented by Series HERE.
  • Key Word Search HERE.
Be socially involved and in touch with the show: Facebook   Twitter   Linked In   Email Join the Ecosystem – Subscribe to the INSIDER NEWSLETTER HERE. Buy me a coffee This episode is brought to you by AAPEX, the Automotive Aftermarket Products Expo. AAPEX represents the $740 billion global automotive aftermarket industry and has everything you need to stay ahead of the curve.  The Virtual AAPEX Experience 2020 is in the record books. Virtual AAPEX lived up to presenting leading-technical and business management training from some of the industry’s best and brightest. Now set your sights on the homecoming in Las Vegas in 2021. Mark your calendar now … November 2-4, 2021, AAPEX // Now more than ever. Shop-Ware-Call-To-Action-Graphic-v3.png This episode is brought to you by Shop-Ware Shop Management. It’s time to run your business at its fullest potential with the industry’s leading technology. Shop-Ware Shop Management will increase your efficiency with lightning-fast workflows, help your staff capture more sales every day, and create very happy customers who promote your business. Shops running Shop-Ware have More Time and generate More Profit—join them! Schedule a free live demonstration and find out how 30 minutes can transform your shop at getshopware.com/carm ARN-Logo-Wide-Blue-600px-300x84.png

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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