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Your weekly broadcast production with wisdom shared by our guest host and a virtual shop tour. There is a trivia challenge. 

  • Guest host, Bill Nalu, Owner, Interstate Auto Care, Madison Heights, MI. Bill's previous episodes HERE
  • Virtual Shop Tour with John Gustafson owner, Gustafson Brothers, Huntington Beach, CA. John's previous episodes HERE
  • Trivia Challenge: In Christopher Nolan’s film Batman, Bruce Wayne drives a Lamborghini Murcielago. In Spanish What does Murcielago mean?

 

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Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. By always innovating, Dorman has led the way in growing the aftermarket. Here you will see a few examples of a Dorman OE Fix. An OE FIX is a Dorman repair solution you can’t get from the original equipment manufacturer. It means they found a situation where they believe the OEM wasn’t giving repair professionals what they wanted, so we fixed it. Everything Dorman does is centered around providing customer value, both in the quality of products, and the creativity of solutions. Our engineers and designers go out of their way to save repair technicians time and save vehicle owners money. Want to really go under the hood? Take the Dorman Virtual Tour at www.DormanProducts.com/Tour

Click to go to the Podcast on Remarkable Results Radio

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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    • By carmcapriotto
      Want to make your February marketing a win for your auto repair shop? Join Brian Walker and Caroline LeGrand as they share engaging, practical ideas for February’s marketing—from fun Valentine's Day campaigns that show love to your customers and vehicles, to creative ways to highlight your shop's culture.
      Get tips on using National Days to boost engagement, from "Doggy Date Night" to “Random Acts of Kindness Week,” and learn how to connect with your local community, honor shop anniversaries, and run themed giveaways that your customers will remember. Whether you’re promoting winter maintenance, preparing for tax season, or tapping into February’s spirit, this episode has everything you need to make February marketing easy, effective, and engaging.
      Tune in now and discover how to keep your shop top-of-mind this February and beyond!
      Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
      Are you ready to convert clients to members? App Fueled specializes in creating custom apps tailored specifically for professional auto repair businesses. Visit Appfueled.com to get started today. Keep your shop top of mind on the mobile device they love.
      Lagniappe (Books, Links, Other Podcasts, etc)
      https://shopmarketingpros.com/126 - Preparing For January’s Marketing 
      https://www.daysoftheyear.com/
      https://www.nationaldaycalendar.com/ - Topics for February
      How To Get In Touch
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Get the Book - shopmarketingpros.com/book
      Instagram - @shopmarketingpros 
      Questions/Ideas - [email protected] 
      Click to go to the Podcast on Remarkable Results Radio
    • By Changing The Industry
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      Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/         Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
      Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/
      Check out their podcast here: https://autorepairmarketing.captivate.fm/
      If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
      **Podcast Episode Summary: The Weekly Blitz with Coach Chris Cotton**
      In this engaging episode of "The Weekly Blitz," Coach Chris Cotton, a renowned auto repair business coach, delves into the essential elements that contribute to becoming the premier auto repair shop in your community. Coach Cotton begins by emphasizing the significance of establishing a culture of accountability within the workplace. He explains that when each team member takes responsibility for their actions and outcomes, it creates a foundation for success and continuous improvement.
      Furthermore, Coach Cotton discusses the importance of fostering teamwork among employees. He suggests that a collaborative environment not only enhances efficiency and productivity but also boosts morale and job satisfaction. By encouraging open communication and mutual support, team members are more likely to work together towards common goals, ultimately benefiting the business as a whole.
      Delivering an exceptional customer experience is another key focus of the episode. Coach Cotton points out that while having the latest tools and offering competitive prices are important, they are not the sole determinants of success. Instead, he argues that true excellence is achieved when every employee is committed to maintaining high standards and consistently exceeding customer expectations. This dedication to quality service helps build a strong reputation and encourages repeat business.
      Coach Cotton also highlights the critical role of leadership in cultivating a positive and productive workplace culture. Effective leaders set the tone for the organization, modeling the behaviors and attitudes they wish to see in their team. By providing clear direction, support, and recognition, leaders can inspire their employees to strive for excellence in every aspect of their work.
      Finally, Coach Cotton underscores the importance of building trust and loyalty with customers. He explains that every interaction with a customer is an opportunity to reinforce their confidence in the business. By consistently delivering on promises and addressing any concerns promptly and professionally, auto repair shops can establish long-lasting relationships with their clients, ensuring sustained success in a competitive market.


      Introduction to the Episode (00:00:18)
      Coach Chris Cotton introduces the podcast and its focus on supercharging auto repair businesses.
      Podcast Recommendations (00:01:23)
      Chris highlights other podcasts on the aftermarket radio network worth checking out.
      Inspiration from Previous Episode (00:02:38)
      Chris discusses insights gained from a previous episode with Cecil Bullard about being the best shop.
      Creating a Culture of Accountability (00:03:56)
      The importance of fostering accountability among employees to achieve the goal of being the best shop.
      Defining the Best Shop (00:04:54)
      Being the best shop is a commitment reflected in every operational aspect, not just tools or prices.
      Employee Engagement and Culture (00:06:02)
      The significance of a positive culture where employees thrive and contribute to customer experience.
      The Role of Accountability (00:07:20)
      Accountability is essential; employees must hold themselves to high standards for the shop's reputation.
      Steps to Accountability (00:08:25)
      Chris outlines practical steps for employees to demonstrate accountability in their roles.
      Building a Standard of Excellence (00:09:31)
      Establishing a standard of excellence leads to a desirable workplace and loyal customers.
      Legacy of Excellence (00:10:29)
      Being the best shop is about building a legacy and creating growth opportunities for employees.
      Closing Remarks (00:11:33)
      Chris thanks listeners and emphasizes the importance of a positive mindset in the auto repair business.


      Connect with Chris:
      [email protected]
      Phone: 940.400.1008
      www.autoshopcoaching.com
      Facebook: https://www.facebook.com/
      AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae


      #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook
      Click to go to the Podcast on Remarkable Results Radio


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