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[Podcast] RR 433: The Importance of Third Party Credentials | Creating a Learning Culture in Your Business


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Trish Serratore is the Senior Vice President of  Communication at ASE

She works closely with all of the organizations within the ASE Industry/Education initiative, which also includes ASE and the Automotive Training Managers Council (ATMC), to help provide the qualified automotive professionals the industry needs today and tomorrow. Links to Trish’s episodes HERE.

Jeff Peevy, AMAM, is the President of Automotive Management Institute (AMI). Jeff’s previous episodes HERE.

Jeff Peevy Email:  [email protected]

AMI web site HERE.

AMI FaceBook Page HERE.

Approved podcast episodes available for AMi credit. Listen to Learn Then Take the Quiz and Earn Credit Toward Your Professional Designation HERE

 

Key Talking Points:

  • AMi and ASE credentials are important because the individual wants to verify their knowledge and experience on the subject
  • ASE 47 Year Anniversary-June 16th
    • One of the most mature credentials in any industry
  • The Future of ASE: A new way to maintain certification without going to a test center using a smart device
  • If we don’t use ASE credentialling we may lose it.
  • Tests are assumptions that you’ve learned and can apply
  • Credentials- more important than ever, prove to customers and your shop owner you know what you’re doing
  • A strong learning culture of successful businesses learn and share knowledge. They get most out of equipment, have fewer turnover employees and have an empowerment rich environment
    • Sustainability and being competitive starts and end with the ability to learn
    • Shops that included those expectations in job descriptions when looking for new hires found a better pool of individuals- more educated and eager to learn    
    • Increase retention by investing in employees
    • Employers should never apologize for sending employees to training  
  • AMi has a powerful Learning Management System
    • There are 3,600 active students earning their professional designation
    • Doing post-assessment to earn credit
  • ASE is working on an ADAS test

Resources:

  • Thanks to Trish Serratore and Jeff Peevy for their contribution to the aftermarket’s premier podcast.
  • Link to the ‘BOOKS‘ page highlighting all books discussed in the podcast library HERE. Leaders are readers.
  • Leave me an honest review on iTunes. Your ratings and reviews really help and I read each one of them.

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Be socially involved and in touch with the show:
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Subscribe to a mobile listening app HERE.

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NAPA AutoCare’s PROimage program makes it easy for you to make the most of the NAPA brand. A PROimage upgrade lets you maintain your shop’s identity as a reliable, locally-owned business while letting your customers and potential customers know you’re partnering with NAPA, the most recognized and trusted name in the automotive aftermarket. AutoCare Centers that have completed a PROimage exterior upgrade NAPA-AutoCare-Logo-Vert-A.gifenjoy an average 23 percent sales increase during the first year. You can also choose to go PROimage on the interior and transform your customer waiting area from merely utilitarian to warm and welcoming. You can even get a free look by visting www.NAPAAutoCare.com and clicking on the NAPA PROimage link under the NAPA PROimage tab. Of course, the AutoCare site is also the place to go to find out about all the advantages being part of the NAPA family has to offer.

Click to go to the Podcast on Remarkable Results Radio

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  • Have you checked out Joe's Latest Blog?

         13 comments
      Most shop owners would agree that the independent auto repair industry has been too cheap for too long regarding its pricing and labor rates. However, can we keep raising our labor rates and prices until we achieve the profit we desire and need? Is it that simple?
      The first step in achieving your required gross and net profit is understanding your numbers and establishing the correct labor and part margins. The next step is to find your business's inefficiencies that impact high production levels.
      Here are a few things to consider. First, do you have the workflow processes in place that is conducive to high production? What about your shop layout? Do you have all the right tools and equipment? Do you have a continuous training program in place? Are technicians waiting to use a particular scanner or waiting to access information from the shop's workstation computer?
      And lastly, are all the estimates written correctly? Is the labor correct for each job? Are you allowing extra time for rust, older vehicles, labor jobs with no parts included, and the fact that many published labor times are wrong? Let's not forget that perhaps the most significant labor loss is not charging enough labor time for testing, electrical work, and other complicated repairs.  
      Once you have determined the correct labor rate and pricing, review your entire operation. Then, tighten up on all those labor leaks and inefficiencies. Improving production and paying close attention to the labor on each job will add much-needed dollars to your bottom line.
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