carmcapriotto

Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound Watch Full Video Episode In our episode today: In this episode we’ll hear about Rhonda’s communication journey and how her relationship with Jimmy has lead to a new path speaking and presenting on topics loyal listeners of Speak Up will certainly appreciate. Rhonda Cites George Bernard Shaw with one of her favorite quotes sums: “The single biggest problem in communication is the illusion that it has taken place.” What we say seems clear to us - but as Rhonda will express - misalignment often lurks beneath the surface. Craig asks Rhonda a key question in this discussion: "What would you tell someone who asks you - why should I need to adapt to others?" Topics Include: Gaps in Communication How some chaos is a good thing! (It means there is plenty of demand!)It can be exhausting to adapt to othersThe importance for leaders to show up as a person.A book recommendation: Crucial Conversations Our WOTD is Adaptive (Adjective) The adjective "adaptive" describes something that has the ability or tendency to adapt to different situations. This means being able to: Adjust to new circumstances, changes, and challenges.Be flexible, open-minded, and willing to embrace uncertainty.Modify characteristics, behaviors, or strategies to suit varying conditions or needs. Listeners curious about Rhonda’s business - Scale the Chaos can see more on her website: https://www.scalethechaos.com/ Rhonda can be emailed at [email protected] or reached out to via LinkedIn Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound: The Institute at WeAreTheInstitute.com. "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace. AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings. In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound. Contact Information Email Craig O'Neill: [email protected] Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA TRACS, and Today's Class This episode features Brakes for Breasts co-founders Leigh Anne Best and Laura Frank, along with Cleveland Clinic researcher Dr. Justin Johnson, as they celebrate the automotive industry’s role in raising over $2 million for breast cancer vaccine research. They share the initiative’s grassroots beginnings, its 100% donation to research model, and provide an update on the vaccine’s progress, highlighting the completion of Phase One trials and the upcoming launch of Phase Two. A key highlight of the campaign: During October, independent auto repair shops across the U.S. offer free brake pads to customers. For every brake service performed, the customer receives their brake pads at no cost and only pays for labor and other parts. In turn, each participating shop donates 10% of the brake service total to the Cleveland Clinic Breast Cancer Vaccine Research Fund. The episode also shares the inspiring story of Jennifer Davis, the first vaccine recipient, and encourages more shops to get involved in this unique, community driven fundraising effort that’s helping fuel groundbreaking research. Show Notes: Watch Full Video Episode The First Breast Cancer Vaccine Trial Recipient: Jennifer Davis [CC 111]: https://remarkableresults.biz/remarkable-results-radio-podcast/cc111/ Introduction (00:00:00) Celebrating the $2 Million Milestone (00:03:08) Origin Story of Breaks for Breasts (00:03:46) Connection to Cleveland Clinic and Dr. Tuohy (00:06:01) Personal Motivations for Founding (00:06:55) Industry Call to Action and Broader Impact (00:07:31) Expanding Research Beyond Breast Cancer (00:10:09) Clinical Trials Overview: Phase One (00:12:14) Clinical Trials: Phase Two and Three Plans (00:14:08) How Research Funding Works at Cleveland Clinic (00:19:42) 2024 Check Presentation and Fundraising Impact (00:21:03) Jennifer Davis: The First Clinical Trial Patient (00:23:38) Hope and Realistic Expectations for the Vaccine (00:29:06) How Shops Can Get Involved and Marketing Resources (00:32:02) Encouragement for Year-Round Support (00:34:56) Final Reflections and Call to Action (00:36:02) Importance of Philanthropy and Community Involvement (00:38:39) Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: The Aftermarket Radio Network: https://aftermarketradionetwork.com Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on X: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our partner Promotive It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com. Paar Melis and Associates – Accountants Specializing in Automotive Repair Visit us Online: www.paarmelis.com Email Hunt: [email protected] Text Paar Melis @ 301-307-5413 Download a Copy of My Books Here: Wrenches to Write-OffsYour Perfect Shop The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partner, NAPA Autotech Training Matt Fanslow dives into an unexpected but fascinating comparison between Jurassic Park and the auto repair industry, exploring themes of chaos theory, unintended consequences, and the importance of foundational knowledge. Drawing parallels from the iconic film (and Michael Crichton’s novels), Matt discusses how small decisions—like cutting corners or skipping fundamentals—can lead to big, unpredictable outcomes in business, careers, and life. Key Topics Discussed: "Your Scientists Were So Preoccupied With Whether They Could, They Didn’t Stop to Think If They Should" How the pursuit of innovation without foresight mirrors challenges in the automotive industry.The dangers of prioritizing profit or speed over sustainability and safety. Chaos Theory & The Butterfly Effect Small, seemingly insignificant actions can have massive consequences (e.g., a poorly coded security system in Jurassic Park → dinosaur chaos).Applying this to business: How initial conditions (hiring, training, ethics) shape long-term success or failure. The Perils of Skipping Fundamentals Ian Malcolm’s critique in Jurassic Park: "You stood on the shoulders of giants but never learned the underlying theory."Why technicians can’t jump straight to advanced diagnostics (e.g., lab scopes) without mastering electrical fundamentals."Fundamental ≠ easy. It’s the foundation everything else relies on." Unintended Consequences in Auto Repair Nedry’s sabotage: How underpaying for critical services (e.g., software, training) backfires.Diet analogy: One unhealthy choice can undermine progress—just like one overlooked repair detail can lead to comebacks. Awareness & the "Little Things" The importance of paying attention to details in workflows, customer service, and team dynamics.Why hindsight often reveals blind spots—and how to cultivate proactive awareness. Notable Quotes: "Chaos theory isn’t about randomness—it’s about how tiny, early decisions create unpredictable outcomes.""You can’t win the lottery without buying a ticket, but you also can’t master diagnostics without understanding electricity.""Respect the journey. Mastery isn’t just about skill; it’s about humility and earned wisdom." Thanks to our Partner, NAPA Autotech Training NAPA Autotech’s team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details. Contact Information Email Matt: [email protected] the Aftermarket A - Z YouTube Channel Subscribe & Review: Loved this episode? Leave a 5-star review on Apple Podcasts and Spotify The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ The Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, Shop Boss and AppFueled Ever meet someone in this industry doing something completely out of the box, and it works? That’s Ben Tilson. Kim sits down with Ben, the second-generation owner of Tilson’s Auto Repair in Rochester, Minnesota. He’s not just growing a solid shop, he’s writing children’s books to spark curiosity and pride in the next generation of technicians. And no, it’s not a gimmick. These books are rooted in Ben’s journey with dyslexia and a passion for storytelling that’s reshaping how kids and their parents see the auto repair world. We dive into the making of Technician Colton’s 10 Steps to an Oil Change and Olivia’s ABCs to a Car, how these books are being shared with local libraries, schools, and families, and how they’re quietly laying the foundation for future techs. His mission is clear: show kids that trades matter, that working with your hands is something to be proud of, and that this industry is filled with real opportunity. But the episode goes way beyond books. We talk about Ben’s creative, grassroots marketing strategies, hosting community events, shop tours, dance parties, Santa in a sleigh, and more. These aren’t big-budget campaigns. They’re smart, authentic ways to build trust, brand loyalty, and lasting community ties. This one’s not just inspiring, it’s a reminder that when you lean into who you are and lead with heart, you don’t just grow your shop. You build a legacy. This episode is sponsored by Shop Boss. Shop Management software that works the way you need it to right out of the box. Want to revolutionize your marketing? AppFueled does it all email, text, app notifications, and even call center integration. Stop guessing and start connecting with AppFueled.com How To Get In Touch With The Guest Ben Tilson, Tilson’s Auto Care Tilson’s Auto Care Facebook Lagniappe (Books, Links, Other Podcasts, etc) Technician Colton’s 10 Steps to an Oil Change Olivia’s ABCs to a Car Get The Ultimate Guide to Auto Repair Shop Marketing Plan With The Pros Show Notes with Timestamps Introduction and Sponsor Acknowledgment (00:00:01) Kim introduces the episode, mentions scheduling Ben, and thanks the podcast sponsors.Meet Ben Tilson & Tilson Auto Repair Background (00:00:55) Kim introduces Ben, discusses how she met him, and asks about the history and ownership of Tilson Auto Repair.Family Dynamics and Business Growth (00:02:20) Ben shares about second-generation ownership, working with his brother, and the shop’s growth through four locations.Sibling Partnership and Roles (00:04:14) Ben explains how he and his brother divide responsibilities and maintain a strong sibling relationship outside work.Other Siblings and Ben’s Path to the Business (00:06:06) Ben talks about his sisters, his college experience, and how he and his brother proved themselves to their father.Father’s Retirement and Santa Tradition (00:07:46) Ben describes his father’s retirement, annual Santa appearance, and maintaining family connections to the business.Children’s Book Inspiration and Process (00:08:44) Kim introduces Ben’s children’s book; Ben explains his inspiration, dyslexia, and the lack of trade books for kids.Book Series and Family Themes (00:11:43) Ben discusses naming books after family members, plans for a series, and making education accessible.Book Content and Shop Representation (00:15:23) Ben details how the book mirrors the real shop, the illustration process, and working with his illustrator.Sponsor Messages (00:16:35) Sponsor messages for Shop Boss and App Fueled.Finding an Illustrator and Self-Publishing (00:18:36) Ben shares how he found his illustrator and his experience with self-publishing through DigiPod.Distribution and Community Response (00:21:28) Ben explains how he distributes the books for free, donates to nonprofits, and uses local mini-libraries.Plans for School Outreach and Events (00:22:18) Ben discusses plans for school visits, kids’ day events, and using the book to educate families.Impact on Families and Industry (00:24:28) Kim and Ben talk about the book’s role in connecting with families and inspiring future industry members.Making the Book More Accessible (00:29:34) Ben acknowledges the need to make the book easier to obtain and shares feedback from the industry.Community Events and Shop as a Venue (00:33:26) Kim asks about community events; Ben describes Tilson Gives Back, dance parties, and unique shop-hosted events.Nonprofit Support and Event Innovation (00:34:30) Ben details his involvement with nonprofits, unique fundraising events, and the evolution of Tilson Gives Back.Santa Photo Op and Guerrilla Marketing (00:37:18) Ben explains the Santa photo op, creative marketing, and building trust through unique community engagement.Advice for Shops on Community Marketing (00:39:48) Ben shares advice for other shops about investing time in community marketing versus traditional advertising.Shop Tours and Customer Education (00:41:04) Ben emphasizes the value of shop tours, educating customers, and showcasing the complexity of modern auto repair.Trades, Education, and Personal Story (00:42:51) Ben discusses the importance of trades, his struggles with dyslexia and standardized tests, and encouraging kids to pursue their strengths.Overcoming Perfectionism and Taking Action (00:45:32) Ben encourages listeners to try new ideas despite fear of mistakes or criticism.Closing Thoughts and Inspiration (00:46:37) Kim thanks Ben, highlights his inspirational story, and wraps up the main interview.Contact Information and Book Access (00:48:09) Ben shares how listeners can connect with him and request a book.Podcast Outro and Upcoming Event Promo (00:49:51) Kim promotes the podcast, requests reviews, and announces the upcoming Plan with the Pros event. How To Get In Touch Join The Auto Repair Marketing Mastermind Group on Facebook Meet The Pros Follow SMP on Facebook Follow SMP on Instagram Get The Ultimate Guide to Auto Repair Shop Marketing Book Email Us Podcast Questions or Topics Thanks to our Partners, Shop Boss and AppFueled This episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you. AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.” Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA Auto Care and NAPA TRACS Recorded at the Institute Summit 2025, Tracy Holt and Patrece Holt Vance, a brother-sister duo from a family owned shop, share how their business transitioned into a new era of strategic growth and profitability under their leadership. They credit much of their progress to the accountability and peer support they found through the Institute’s Peer Groups. Tracy and Patrice also open up about the critical role of workplace culture and employee well-being in their success, and Tracy reflects on how a personal tragedy reshaped his "why" and fuels his drive today. Tracy Holt and Patrece Holt Vance, Performance Place, South Jordan, UT Show Notes Watch Full Video Episode The Institute of Automotive Business Excellence: https://www.wearetheinstitute.com/ Don’t Sell, Connect: The Power of Emotion with Your Clients [RR 1032]: https://remarkableresults.biz/remarkable-results-radio-podcast/e1032/ Introduction (00:00:00) Guest Introductions and Family Business Background (00:01:01) Composite Partner Program and Accountability (00:02:00) Vulnerability and Sharing Struggles (00:04:14) Common Struggles Among Shop Owners (00:05:40) Summit Speakers and Dan Clark’s Message (00:06:12) The Evolving 'Why' and Taking Action (00:07:07) H Self-Doubt and Risk in Business (00:08:03) Family Dynamics and Succession (00:08:32) Balancing Work and Family Life (00:09:40) Major Life Pivot and Business Purpose (00:11:18) Lessons from Adversity and Team Building (00:13:08) CRM, Marketing, and Customer Loyalty (00:18:16) Profitability, Expansion, and Growth Mindset (00:19:20) Intuition and Sustainable Growth (00:20:39) Cost Management and Expense Control (00:22:10) Fear of Failure and Shifting Mindsets (00:24:24) Expansion, ROI, and Vision (00:26:38) Customer Relations and Word-of-Mouth (00:26:54) Opportunities, Multi-Shop Growth, and Caution (00:28:41) Conference Takeaways: Culture and Accountability (00:30:30) Continuous Improvement and Community Involvement (00:33:06) Implementing Conference Learnings (00:33:52) Thanks to our Partners, NAPA Auto Care and NAPA TRACS Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on Twitter: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm Click to go to the Podcast on Remarkable Results Radio

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/ Check out their podcast here: https://autorepairmarketing.captivate.fm/ If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind Visit ShopMarketingPros.com/chris to partner with a team that understands your business. Because every great shop deserves marketing that’s just as great. ​In this episode of "The Weekly Blitz," Coach Chris Cotton expertly guides auto repair shop owners through the essentials of equipping their shops for maximum productivity and profitability. He breaks down five key tool categories—lifts, diagnostics, digital inspections, efficiency tools, and management software—explaining how each one plays a crucial role in streamlining workflow and improving service quality. Chris also warns against common and costly equipment mistakes, such as over-investing in unnecessary gadgets or neglecting to update outdated tools, and he emphasizes the importance of comprehensive staff training to ensure every team member can use new equipment effectively. Throughout the episode, Chris shares practical budgeting tips, including how to prioritize purchases based on shop needs and how to calculate the return on investment for major equipment upgrades. He illustrates his points with real-world examples from successful shop owners who have made smart, strategic investments that paid off in increased efficiency and higher profits. Listeners will learn how to avoid pitfalls, make informed decisions, and create a plan for ongoing equipment evaluation and improvement. This episode is part of the "Back to Basics" series, designed to help shop owners streamline operations, eliminate waste, and boost overall business success. Whether you’re just starting out or looking to upgrade your existing shop, Chris’s insights will help you build a solid foundation for growth. For personalized advice tailored to your unique situation, book a free session with Chris at AutoShopCoaching.com. ​Introduction and Sponsor Message (00:00:01) Coach Chris Cotton introduces the podcast, outlines its purpose, and highlights the episode sponsor. Series Recap and Episode Focus (00:00:59) Recaps previous "Back to Basics" topics and introduces the focus on essential tools and equipment. The Importance of the Right Tools (00:01:55) Discusses why having the right tools and equipment is critical for shop productivity and profitability. Category 1: Lifting and Hoisting Equipment (00:02:56) Explains the need for quality lifts, drive-on racks, and safety/inspection requirements. Category 2: Diagnostic Tools (00:04:02) Covers essential diagnostic equipment, including OBD2 scanners, factory tools, and the importance of proper diagnostics. Category 3: Digital Vehicle Inspection (DVI) Systems (00:05:16) Emphasizes the necessity of DVI systems for trust, sales, and customer communication. Category 4: Efficiency Tools (00:06:25) Lists efficiency tools like parts carts, oil extractors, tool organization, and reducing wasted technician motion. Category 5: Shop Software Management Tools (00:07:24) Describes the importance of shop management software, integrations, and digital payment systems. Common Pitfalls and Money Pits (00:08:29) Warns against buying expensive equipment too early, like alignment racks, and stresses ROI analysis. Avoiding Common Traps (00:09:37) Discusses mistakes such as buying specialized tools prematurely, falling for gimmicks, and neglecting training. Trade Show Buying Advice (00:10:35) Gives tips for making smart purchasing decisions at trade shows and avoiding impulse buys. Smart Tool Investment Strategies (00:11:33) Outlines questions to ask before buying, focusing on ROI, productivity, technician involvement, and budgeting. Technician Tool Setup Example (00:12:24) Shares a story about equipping a new apprentice and the importance of technician input on tool selection. Budgeting for Tools and Equipment (00:13:24) Advises setting a monthly equipment budget and reinvesting consistently for long-term growth. Conclusion and Call to Action (00:14:15) Wraps up with a summary, offer for coaching help, and a final sponsor message. ​Connect with Chris: To listen to more episodes, make sure and go over to iTunes and or Spotify. Don't forget to rate and review us! Connect with Chris: AutoFix-Auto Shop Coaching www.autoshopcoaching.com www.aftermarketradionetwork.com 940-400-1008 Facebook: https://www.facebook.com/AutoFixAutoShopCoaching YouTube: https://bit.ly/3ClX0ae Email Chris: [email protected] The Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook Click to go to the Podcast on Remarkable Results Radio

Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound Watch Full Video Episode WOTD Gregarious gre·gar·i·ous adjective 1. (Of a person) - Fond of company sociable. 2. (Of animals) - Living in flocks or loosely organized communities 3. (Of plants) - Growing in open clusters or in pure associations… No matter the situation you find yourself in, storytelling is one of the most important things we can do to create shared experiences as humans. They help us understand each other, connect with one another, and even learn to empathize or identify with others. Whether it is for business, for humor, or for a moral lesson - a good story is easier for any human audience to focus on and listen to and retain information from and all of this makes stories a powerful tool in your communication tool box. Here is the formula: LA (Location Action) *Helen, our club president suggested we remember this as the story starts in “Los Angeles”) Want Obstacle Resolution Next time you have a story to tell: Remember - Location - Action - Want - Obstacle - Resolution Something to add? Something you’re curious about? Something you’d like to talk about? - email me here: [email protected]. Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound: The Institute at WeAreTheInstitute.com. "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace. AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings. In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound. Contact Information Email Craig O'Neill: [email protected] Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA TRACS, and Today's Class This episode highlights the life-changing impact of reliable transportation and the power of volunteerism in the automotive industry. Featuring Hands of the Carpenter in Denver and Onramp DFW in Dallas-Fort Worth, two organizations that provide vehicles and repairs to people in need, it explores how mobility creates freedom, opportunity, and lasting change. Shop owner Chris Cloutier shares how supporting these efforts boosts morale within shops and gives employees a renewed sense of purpose. Listeners are encouraged to give back by donating time, services, or resources, reinforcing the industry's unique ability to uplift lives and strengthen communities. Chris Cloutier, Golden Rule Auto Care and CEO of Autoflow. OnRamp DFW: https://www.onrampdfw.org/ Hands of the Carpenter: https://www.handsofthecarpenter.org/ Show Notes: Watch Full Video Episode Introduction (00:00:00) The Importance of Transportation (00:02:23) Challenges for Shop Owners Helping Others (00:03:05) Hands of the Carpenter Overview (00:04:33) The Impact of Transportation on Single Moms (00:05:44) The Value of Reliable Vehicles (00:08:04) Refugee Family Story (00:09:46) Vetting and Car Distribution Process (00:11:58) Hands of the Carpenter’s Long-Term Support (00:14:01) Single Mom’s Journey to Stability (00:16:33) How Vehicles Are Sourced (00:20:19) Vehicle Donation and Repurposing (00:21:23) Scale of Support and Impact (00:23:41) Funding and Community Partnerships (00:24:06) Shop Culture and Employee Impact (00:25:26) Encouragement for Industry Involvement (00:26:14) Tracking Outcomes and Opportunity (00:28:25) Faith and Life Coaching Elements (00:29:16) Ongoing Relationships and Hope (00:30:44) Community and Networking (00:32:10) Personal Reflections and Ripple Effects (00:32:31) Impact on Children and Families (00:33:33) Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: The Aftermarket Radio Network: https://aftermarketradionetwork.com Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on X: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our partner Promotive It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com. Paar Melis and Associates – Accountants Specializing in Automotive Repair Visit us Online: www.paarmelis.com Email Hunt: [email protected] Text Paar Melis @ 301-307-5413 Download a Copy of My Books Here: Wrenches to Write-OffsYour Perfect Shop The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill https://craigoneill.captivate.fm/ The Show is sponsored by: Shop-Ware on the web at getshopware.com NAPA Auto Care Repair Shop of Tomorrow at https://repairshopoftomorrow.com Hunt Demarest, CPA Paar Melis and Associates – Accountants Specializing in Automotive Repair Visit us Online : www.paarmelis.com Email Hunt: [email protected] Get a copy of my Book : Download Here The Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, Shop Boss and AppFueled Thanks to our Partners, Shop Boss and AppFueled This episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you. AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.” Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. Auto Repair Marketing Podcast | SHOW NOTES Guest Names: (this is the master doc for the spelling of names) J.R. Portman We all want great teams, but most shop owners don’t realize that a high-performing team doesn’t start with talent; it starts with culture. In this episode, I sit down with my right-hand man, J.R. Portman, and we unpack the real story behind building and keeping a team that not only performs but thrives. JR’s been instrumental in shaping the culture here at Shop Marketing Pros, and together we walk through what it takes to build a team from scratch, the brutal cost of hanging on to the wrong people, and how to create an environment where your team steps up even when you’re on vacation. We’ll get into hiring for character vs. capability, how tools like EOS and DISC can transform your business, what “core values” actually mean in the real world, and the moment when your team starts running the business better than you do. This isn’t fluff. It’s real talk about what culture is, what happens when you get it wrong, and how it feels when you finally get it right.  This episode is sponsored by Shop Boss, manage and grow your shop with top features like integrated payments from 360 payments. Are you ready to convert clients to members? AppFueled specializes in creating custom apps tailored specifically for auto repair businesses. Build client loyalty. Get started today with your own customer loyalty app. Visit Appfueled.com Lagniappe (Books, Links, Other Podcasts, etc) EOS (Entrepreneurial Operating System) Shop Marketing Pros - Core Values The Five Dysfunctions of a Team Book DISC Assessments Show Notes with Timestamps How To Get In Touch Join The Auto Repair Marketing Mastermind Group on Facebook Meet The Pros Follow SMP on Facebook Follow SMP on Instagram Get The Ultimate Guide to Auto Repair Shop Marketing Book Email Us Podcast Questions or Topics Outro Thanks again for listening to The Auto Repair Marketing Podcast on Aftermarket Radio Network. There are some other great shows on the network and you can find them at AftermarketRadioNetwork.com or on your favorite podcast listening apps like Spotify, Apple Podcasts, and many others Tune in for another episode next week. Until then, go fill those bays! Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partner, NAPA Autotech Training Episode Highlights:Metal Music & Culture Matt opens with a quote from the documentary Metal: A Headbanger’s Journey by Sam Dunn, discussing how metal celebrates what society often denies and why it remains a culture of outsiders.Shares his experience attending the Summer of Loud festival with his 10-year-old son, Christian, where they saw The Devil Wears Prada, Beartooth, I Prevail, Killswitch Engage, and Parkway Drive.Reflects on the positive atmosphere at metal concerts, breaking stereotypes about metal fans being angry or self-centered. Christian’s Guitar Performance Christian, who has been taking guitar lessons for a few months, performed a medley at the Universal Music Center’s music fest in Red Wing, Minnesota.His set included:Eruption & Ain’t Talkin’ ‘Bout Love (Van Halen)Seek & Destroy & Master of Puppets (Metallica)Careless Whisper (Wham!)The crowd’s reaction shifted from curiosity to excitement as he played, proving his talent and stage presence. Listener Questions Answered "What do terms like ‘putting someone over’ or ‘getting a pop’ mean?"Matt explains these are wrestling terms borrowed from pro wrestling lingo:"Putting someone over" = Making someone look good (e.g., helping them win or appear strong)."Getting a pop" = Eliciting a big reaction from the crowd (cheers or boos)."Kayfabe" = Maintaining the illusion that wrestling is real.He clarifies that while wrestling outcomes are scripted (a work), the physical toll is very real."What are the music rules in your shop?"No strict rules—each bay has its own stereo.Genres range from metal to country to golden oldies, depending on who’s working.The shop’s soundproofing means customers never hear the music, so anything goes.(Matt jokes that if there were a rule, it’d be: "We play both kinds of music—heavy and metal.")"Is your shop air-conditioned?"Yes! They installed A/C last summer, and it’s been a game-changer for morale and productivity.Before A/C, the heat and humidity drained energy by mid-afternoon.Now, production stays high, attitudes are better, and it’s a major perk for attracting talent.Matt quotes a competitor: "If anything ever happens to our A/C, we’re getting a bigger one." Final Thoughts Encourages listeners to challenge stereotypes—whether in the automotive industry or music scenes. Thanks to our Partner, NAPA Autotech Training NAPA Autotech’s team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details. Contact Information Email Matt: [email protected] the Aftermarket A - Z YouTube Channel Subscribe & Review: Loved this episode? Leave a 5-star review on Apple Podcasts and Spotify The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ The Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA Auto Care and NAPA TRACS This episode features Alex and Bob Saladna, father and son founders of WickedFile, as they share how their software helps auto repair shops boost profitability by tracking parts, returns, and credits. WickedFile uncovers hidden losses from uncredited returns, missing parts, and even employee theft. A standout feature, Navigator, is an AI assistant that answers questions about shop data, offering insights into declined jobs, inventory, and customer trends. The system also streamlines audits and generates custom reports, freeing up shop owners to focus on growth. Whether you're looking to reduce losses or gain better control of your business, this episode offers practical, high-impact tools for shop success. Alex and Bob Saladna, WickedFile Show Notes Watch Full Video Episode Tracking Parts and Expenses with Data Mining: Discover Your Weaknesses: https://remarkableresults.biz/remarkable-results-radio-podcast/e970/ Introduction (00:00:00) WickedFile’s Impact and Updates (00:02:25) Parts Management Challenges in Shops (00:03:40) Examples of Loss and Vendor Issues (00:04:46) Supplier Accountability and Credit Assurance (00:05:27) WickedFile’s Profitability Impact (00:06:13) Tracking Every Dollar and Credit Recovery (00:07:54) WickedFile’s Dashboard and Red Flags (00:09:45) Clarifying Profit Metrics (00:10:44) Catching Bad Actors and Expense Matching (00:11:02) Audit Readiness and Transaction Transparency (00:12:17) Introduction of Navigator AI Assistant (00:17:26) Navigator in Action: Declined Jobs Analysis (00:17:47) Using Navigator for Inventory Optimization (00:22:00) Deeper Business Insights and Marketing (00:25:27) Ease of Document Input and Adoption (00:26:01) A Origin Story of WickedFile (00:27:09) Custom Reports Feature (00:30:10) I High-Risk Repair Orders Example (00:32:16) Behavioral Impact and Operational Efficiency (00:33:58) Thanks to our Partners, NAPA Auto Care and NAPA TRACS Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on Twitter: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm Click to go to the Podcast on Remarkable Results Radio

​Visit ShopMarketingPros.com/chris to partner with a team that understands your business. Because every great shop deserves marketing that’s just as great. Check out their podcast here: https://autorepairmarketing.captivate.fm/ If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn In this episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching delves into the critical role of structured workflow management within auto repair shops. He breaks down a comprehensive seven-step core workflow that guides the entire repair process—from the initial vehicle check-in, through diagnostics and repairs, all the way to the final customer pick-up. Chris emphasizes the necessity of establishing and maintaining clear standard operating procedures (SOPs) at every stage, explaining how these documented processes are essential for increasing shop efficiency, enhancing customer satisfaction, and ultimately driving greater profitability. Throughout the episode, Chris shares actionable advice for shop owners and managers on how to effectively document each step of their workflow and train their teams to follow these procedures consistently. He discusses common pitfalls that lead to chaos and inefficiency in the absence of SOPs, and provides practical strategies for overcoming these challenges. By implementing structured workflows, shop owners can streamline operations, minimize errors, and create a more organized and productive work environment. Additionally, the episode features a sponsorship from Shop Marketing Pros, a marketing agency that specializes in helping auto repair businesses grow their customer base and strengthen their brand presence. Chris highlights how partnering with industry-focused marketing experts can further support shop owners in achieving their business goals. Overall, this episode serves as a valuable resource for auto repair professionals seeking to reduce operational chaos, improve shop performance, and deliver a superior customer experience. ​Introduction and Sponsor Message (00:00:12) Coach Chris introduces the podcast, highlights business innovation, and mentions Shop Marketing Pros as the episode sponsor. Why Workflow Matters (00:01:11) Chris discusses the chaos of a broken workflow and the importance of controlling workflow in auto repair shops. Consequences of Poor Workflow (00:02:21) Explains how poor workflow affects efficiency, morale, and profitability, and introduces the seven-step core workflow. Step 1: Vehicle Check In (00:03:36) Covers greeting the customer, confirming appointments, setting expectations, and the importance of a thorough check-in. Step 2: Initial Tech Inspection (00:04:44) Describes the process of performing and documenting a comprehensive vehicle inspection using DVIs. Step 3: Estimate Building (00:05:53) Outlines building estimates based on inspection findings, prioritizing repairs, and recommending related services. Step 4: Customer Communication and Authorization (00:07:02) Emphasizes clear communication, written confirmations, and resetting expectations/contracts with the customer. Step 5: Job Dispatching (00:08:18) Discusses assigning work based on technician availability and skill, and ensuring efficient workflow. Step 6: Quality Control and Test Drive (00:11:07) Explains the need for a second set of eyes, checklists, and test drives for certain repairs. Step 7: Customer Pick-Up and Debrief (00:11:07) Covers reviewing completed work with the customer, discussing future needs, and requesting reviews. Building and Training SOPs (00:12:12) Details how to document workflows into SOPs, assign step owners, and train staff regularly. Benefits of SOPs and Final Thoughts (00:14:14) Highlights how SOPs improve shop performance, offers help, and gives a final sponsor mention and sign-off. Connect with Chris: chris autofixsos.com Phone: 940.400.1008 www.autoshopcoaching.com Facebook: https://www.facebook.com/AutoFixAutoShopCoaching AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook Click to go to the Podcast on Remarkable Results Radio

Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound Welcome to another episode of Speak Up - Effective communication. The show on the Aftermarket Radio Network focusing our attention on our communication and leadership skills -  In our episode today…How we talk about money. If I think back to the earliest time of my career as a service advisor - my closing interactions with clients on occasion, felt somewhat awkward when taking payment. It wasn’t awkward because the business component of the job is wrong or weird - it wasn’t awkward because I felt sorry for them due to the cost of transmission work (I did feel sorry for folks) - It was awkward because when you’re having a great conversation shifting into talk about money is sometimes, really stupidly awkward! That’s OK. But sometimes - we make it even MORE awkward by not communicating well around the way payments for services can occurs. That is why in today’s episode - we’re talking about how we talk about money. Parsimonious WOTD We’re back - and the WOTD is Parsimonious It not only an adjective. It’s a euphemism for someone who is cheap! It means! unwilling to spend money or use resources; stingy or frugal. It’s a good word for my topic today. Because some of you are really parsimonious… particularly when it comes to credit card processing fees! OK - processing fees are a thing I feel like every business owner agrees on universally. They suck. There are a few extreme reactions I see to this that are a little alarming. I’ll list three - and then you’ll see why I feel this topic was worth bringing to Speak Up as communication is once again the solution. Though now I am thinking I should have also called in my friend Hunt Demerest from “Business by the Numbers! Next time! Totally in his turf here. One Extreme - a number of shops will argue its just a cost of doing business - so they just eat the cost and go about business. (some will just build it into their pricing and be done with it.) But since processing fees can amount to tens of thousands of dollars in lost profits each year. Those numbers should end the argument that “it’s just a cost of doing business.” Plus - if you’re in a market that is more… parsimonious… you may find competition makes this more challenging- no matter how great you are. I think it’s a cost you can do something about - and we’ll explain how in a moment. Another extreme: “No we don’t take credit cards.” This effectively eliminated fees. Sure. But at a tremendous cost of convenience to your customers and you can be fairly sure this doesn’t feel like a smart option on slower days if people cannot choose you because their preferred payment method isn’t offered. Still another extreme: “Surchargers” We take cards - but we charge you x% to cover the fees we’ll incur. I’ve seen this trend increasing, and I reached out to my friend Dr. Mark Hale who founded Facepay. For those not familiar, Facepay became “Express by Facepay.” Dr. Hale shared some insights with me on this, and he says what customers dislike more is that many shops don’t give a viable option to avoid the surcharges. “He stated - no one carries enough cash for a repair, and you stopped taking checks ages ago!” When I had this exchange with Mark - I could help but think “cash for a repair? I don’t carry enough cash for breakfast!” True story - when I was taking flight lessons a few years ago - I was up early prepping some materials before a cross-country lesson. Long flight ahead on a windy day in a tiny little Cessna 152 (those who know Cessnas know a 152 is basically a tin can kite with doors that pop open)…so I went to a local breakfast restaurant in my neighborhood. Good place - but I hadn’t been to it in 10 years. French toast - hashbrowns, sausage - it was good - I even thought to myself… “why don’t I come to this place more often…” Then I remembered. Oh crap. They only take cash. It says so in cursive on the door (which I CAN read by the way… but failed to notice) No big deal - I had an ATM card - and this was the restaurants solution for those of us who dont carry cash. Problem - my ATM card - which I also hadn’t used in years - was expired. I was cooked. I had to go to the counter and tell them I couldn’t pay. I’ll have to come back with some cash later - and even offered collateral. The attendant looked at me slightly bothered and a bit skeptical - but indicated it’s fine if I come back and pay later. THough I sensed she thought she’d never see the money. I had to get to the airport for my lesson - so I let my wife know the amount owed and if she could run some cash to the restaurant for me - which she did a few hours later. Whats funny on this story… Ironically - the cross country flight destinate was an airport in Owasso, Michigan the cross country flight I enjoyed another breakfast … but this place 80nm miles from my home was more convenient to pay for after navigating and actively flying a little plane… because it took credit cards. Fun fact - I’ve been back to that breakfast place, called Joe-Lee’s Crosswin Cafe’... but I have not been back to the place down the street from my home! The point to this story: 1.)Convenience matters. And 2.) It’s more common now than ever that people are not carrying alternate methods with them. A quick search and I came up with these transaction stats in the US Credit Cards: Account for roughly 35% all payments.Cash: Used in approximately 14% of all paymentsDebit Cards: Popular, with about 30% of payments, according to the Federal Reserve. Other methods: Include ACH transfers, checks, and other methods, making up the remaining 21%. Debit and other options combined amount to more than half of the transactions then? The solution any business needs then - is to change how we communicate regarding the options for those other types of transactions can occur. This means talking about the payment options and benefits for using alternate solutions, like express by Facepay - EARLIER in the visit. I have worked personally with Dr. Hale with multiple clients to help people share simple text messages as a part of status updates explaining direct banking payment options. That simple strategy, Mark could tell you, can cut credit card bills in half so that surcharging isn’t even necessary. The thing most important in all of this - no matter how bad fees are - when it comes to money and talking about money - we must always be communicating from a position aimed at providing good service, not presenting new barriers, and certainly not relying on passive signage. Put your customer hat on and pay attention to how much happier you are when a business makes things easy for you. One last note on convenience… I urge advisors to be vigilant with CNP transactions and being aware that invoices must match the name of the person paying for services. To prevent problems - it’s always better to identify how the client wishes to pay by communicating well before the moment of the transaction. Something to add? Something you’re curious about? Something you’d like to talk about? - email me here: [email protected]. We appreciate hearing from you on anything that helps - or suggestions on topics you’d like to hear us discuss on the show that will help you on YOUR communication journey! Remember to LISTEN UP out other shows on the ARN - Remarkable Results Radio - with Carm Capriotto - Diagnosing the Aftermarket A-Z - with Matt Fanslow Business by the Numbers - with Hunt Demarest The Auto Repair Marketing Podcast - with Brian and Kim Walker The Weekly Blitz - with Coach Chris Cotton Once again thank you to our sponsors - Thank you for joining us - Now get out there, listen up, Speak up! While keeping things convenient! Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound: The Institute at WeAreTheInstitute.com. "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace. AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings. In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound. Contact Information Email Craig O'Neill: [email protected] Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA TRACS, and Today's Class This episode spotlights the launch of Women in NAPA (WIN), a new initiative created to celebrate NAPA’s 100th anniversary by empowering women throughout the NAPA family, including shop owners, technicians, warehouse employees, sales team, and corporate team members alike. WIN provides a dedicated networking platform and distinctive “bolt bracelets” to cultivate connections and community. The discussion explores the unique challenges women face in the male-dominated automotive industry, emphasizing the value of mentorship, training, and representation. WIN also aims to inspire the next generation, supporting recruitment efforts and promoting diversity across the industry. With a focus on professional growth, personal development, and work-life balance, the program aspires to help women learn, lead, and thrive. Lauren Briggs, Sales & Marketing Director. NAPA Auto Care. Lauren's previous episodes HERE Aubrey Amborn, Director of Sales, Net Driven Alberta Santistevan, Program Communications Manager Tammy Shoemaker, Tinley Park Auto Repair, Tinley Park, IL Show Notes: Watch Full Video Episode https://www.womeninnapa.com/ Introduction (00:00:00) Purpose and Launch of Women in NAPA (00:04:40) Website and Membership Details (00:05:37) Inclusivity and Target Audience (00:06:31) Importance of Community and Support (00:08:00) Program Origins and Leadership Support (00:11:43) Young Talent and Team Culture (00:14:28) The Leading Ladies and Symbolism of Bracelets (00:15:14) Aubrey’s Perspective and Industry Evolution (00:16:05) Encouraging Male Support and Industry Balance (00:18:32) Women as Consumers and Breaking Stereotypes (00:19:21) Work-Life Balance and Leadership Lessons (00:20:55) Program Vision and Future Goals (00:22:52) Continuous Education and Community Growth (00:25:11) Hiring, Diversity, and Empowerment (00:28:07) Overcoming Assumptions and Proving Knowledge (00:31:09) Pop Culture and Leadership Inspiration (00:32:16) Embracing Feminine Leadership (00:33:41) Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: The Aftermarket Radio Network: https://aftermarketradionetwork.com Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on X: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our partner Promotive It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com. Paar Melis and Associates – Accountants Specializing in Automotive Repair Visit us Online: www.paarmelis.com Email Hunt: [email protected] Text Paar Melis @ 301-307-5413 Download a Copy of My Books Here: Wrenches to Write-OffsYour Perfect Shop The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partner, NAPA Autotech Training In this thought-provoking episode, Matt Fanslow draws parallels between the tragic failures of the Titan submersible and the Space Shuttle Challenger and the common pitfalls in the automotive aftermarket industry. He discusses how ignoring expert advice, dismissing data, and letting ego drive decisions can lead to catastrophic consequences—whether in deep-sea exploration, space travel, or running a repair shop. Matt reflects on the importance of heeding warning signs, fostering a culture of curiosity, and making data-driven decisions to ensure business success and safety. He also shares insights on leadership, accountability, and the dangers of the Dunning-Kruger effect in automotive repair. Key Topics Discussed: The Titan Sub Tragedy How ignoring engineering warnings led to disaster.The dangers of cutting corners for cost savings.Parallels to shops ignoring best practices in repairs. The Challenger Disaster Overlooking expert concerns for the sake of progress.The human cost of preventable failures. Ego & Ignoring Data in the Aftermarket Why shop owners/managers dismiss KPIs and expert advice.The dangers of "This is how we’ve always done it" thinking.Case studies of shops that succeed vs. those that struggle. Dunning-Kruger Effect in Automotive Repair How overconfidence leads to mistakes.The importance of continuous learning and humility. Leadership & Accountability Why fear and ego hold businesses back.How to foster a culture of improvement. Final Thoughts & Takeaways The importance of data-driven decisions.Encouragement to seek training and mentorship. Notable Quotes: "Ignoring warning signs—whether in deep-sea exploration or auto repair—leads to failure. The data is there; we just have to look at it.""Ego and fear are the two biggest roadblocks to success in this industry.""If your shop is struggling, the first question should be: Are we ignoring the experts and the data?" Thanks to our Partner, NAPA Autotech Training NAPA Autotech’s team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details. Contact Information Email Matt: [email protected] the Aftermarket A - Z YouTube Channel Subscribe & Review: Loved this episode? Leave a 5-star review on Apple Podcasts and Spotify The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Most shop owners don’t think about marketing when things are going great, but wait until the car count drops or the phones go quiet. That’s when the panic hits, and all eyes turn to marketing. But what if your shop’s struggles aren’t about marketing at all? In this episode, I sit down with Daniel Burkholder from Body Shop Marketing to explore a lesser-known aspect of the collision industry. Daniel’s been in this world since he was a kid, growing up in the family’s body shop, and now he’s on the frontlines helping collision shop owners navigate a changing landscape. We talk about what a Direct Repair Program (DRP) is, how it affects a shop’s autonomy, and why relying on insurance companies for car count is a dangerous game. You’ll hear how customer behavior is shifting even with DRPs in play and how shops that aren’t actively marketing are gambling with their future. This episode is loaded with insights about the customer journey in the collision space, the rising importance of Google search, the power of reputation, and why the best time to market is when you don’t need the work. Whether you’re all mechanical or have a toe in the collision side, this is a conversation worth tuning into.  This episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you. AppFueled makes marketing easy. It’s a CRM designed for auto repair shops with tools like segmentation, reminders, and even a call center. Don’t wait, get started today at appfueled.com How To Get In Touch With the Guest Daniel Burkholder Body Shop Marketing Lagniappe (Books, Links, Other Podcasts, etc) Collision Vision Podcast by Cole Strandberg Show Notes with Timestamps How To Get In Touch Join The Auto Repair Marketing Mastermind Group on Facebook Meet The Pros Follow SMP on Facebook Follow SMP on Instagram Get The Ultimate Guide to Auto Repair Shop Marketing Book Email Us Podcast Questions or Topics Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA Auto Care and NAPA TRACS Recorded at the TST Big Event, John Anello passionately advocates for holistic health and nutrition, drawing from personal experiences and research. He shares practical tips on balanced eating, the power of natural, unprocessed foods like homemade beet juice, and the benefits of exercise and lifestyle choices for longevity and disease prevention. The conversation sheds light on common health challenges in the automotive industry and encourages listeners to take charge of their well-being through regular health monitoring, proactive self-care, and informed dietary decisions. Show Notes Watch Full Video Episode TST Big Event 2025: https://www.tstseminars.org/ Introduction (00:00:00) John’s Background and Early Health Observations (00:01:56) COVID-19 as a Catalyst for Health Focus (00:05:56) Observations in Automotive Shops (00:07:43) Proactive Health Diagnostics (00:09:25) Body Aging, Stress, and Diet Fundamentals (00:13:34) Moderation and Understanding Nutrition (00:15:01) Cholesterol, Brain Health, and Immune Chicken Recipe (00:16:26) Supplements, Sunlight, and Exercise (00:24:12) Medication, Longevity, and Statins (00:26:26) Meal Prep, Containers, and Italian Diet (00:29:01) Sugar, Diabetes, and Electric Food (00:30:47) Discipline, Regimen, and Sleep (00:35:51) Organic Food, Farming Practices, and Minerals (00:38:01) Detoxing, Chemical Exposure, and Testing (00:41:01) Doctors, Pharmaceuticals, and Personal Choice (00:42:58) Dental Health and Natural Remedies (00:43:52) Thanks to our Partners, NAPA Auto Care and NAPA TRACS Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on Twitter: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm Click to go to the Podcast on Remarkable Results Radio

Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound Watch Full Video Episode In our Episode today - We’re discussing some current millennial insights. Yep. Everyone’s favorite generation to reference is now well into their 40’s and comprises a significant portion of the job market today. While on the surface - the aftermarket (and everyone else) appeared to struggle to connect with this generation - millennials are now shaping the aftermarket. Our panel today is pure 100% Millennial -featuring our host Craig O’Neill, who welcomes Kent Bullard, Chief Operations Officer at the Institute for Automotive Excellence and Sara Fraser VP of Business Development Auto Ignite Management. The trio will be discussing compelling statistics related to the generation born between 1981 and 1996 and provide outstanding takeaways for managers, owners, and employees to better understand and engage this vital part of your workforce and client base. Wanted! Speak Up Listeners, please add your input in the survey crafted by Kent Bullard: Participate Here: Millennial Insight Survey: Customers, Careers & Culture in Auto Repair Participants will benefit by receiving updates on the results at the conclusion of the survey August 1, 2025. Listen in as Craig converses on the following stats with Sara and Kent, and you will learn many practical things to improve interactions and get better engagement with your (now middle aged) colleagues and clients! 83% The number of millennials that will perform DIY (Do it yourself) research before taking to a shop that will DIFM (Do it for me). 84% Of millennials say reviews of a business matter: In terms of doing business with them and in terms of joining that business as a staff member. 73% Indicating they found a job on some form of social media. 66% Of millennials showing preference for “flat teams” with constant engagement. In other words - they dislike convoluted hierarchy structures that silo teams. 71% Is the number stating they consistent performance reviews. Sara discusses having “stay” interviews. 75% State a preference for weekends off. (How is this not 100%?) Kent and Sara elaborate on a few cases where shops have moved to 4 day work weeks. 33% State that their work lives do not measure up to the corporate image. In other words, one third are indicating that the way the business is projected is not how it is performing. Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound: The Institute at WeAreTheInstitute.com. "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace. AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings. In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound. Contact Information Email Craig O'Neill: [email protected] Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/ Check out their podcast here: https://autorepairmarketing.captivate.fm/ If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind To listen to more episodes, make sure and go over to iTunes and or Spotify. Don't forget to rate and review us! In this episode of "The Weekly Blitz," Coach Chris Cotton from Auto Fix Auto Shop Coaching dives deep into the essential topic of communication within auto repair shops, offering a wealth of practical strategies that shop owners and their teams can implement right away. Chris emphasizes that effective, transparent communication among technicians, service advisors, owners, and customers is the cornerstone of a successful auto repair business. He explains how fostering open dialogue not only streamlines workflow and reduces costly errors, but also leads to higher shop performance, increased revenue, and stronger relationships built on trust. Throughout the episode, Chris shares a variety of actionable tips designed to address common communication challenges faced by auto repair shops. He highlights the importance of holding daily huddles to keep everyone on the same page, maintaining thorough and accurate documentation to ensure nothing falls through the cracks, and proactively educating customers about their vehicle needs to prevent misunderstandings and avoid lost sales opportunities. Chris also discusses how empowering staff to ask questions and clarify information can create a more collaborative and supportive work environment. Sponsored by Shop Marketing Pros, this episode is packed with valuable insights and real-world examples that demonstrate the tangible benefits of improving communication at every level of your shop. Whether you’re looking to strengthen your team, enhance customer satisfaction, or drive business growth, Chris’s expert advice provides a clear roadmap for achieving your goals through better communication. Don’t miss this must-listen episode if you’re ready to take your shop’s performance and customer relationships to the next level. ​Introduction and Sponsor Message (00:00:07) Chris Cotton introduces the podcast, outlines its purpose, and highlights the episode sponsor, Shop Marketing Pros. Series Recap and Episode Topic Introduction (00:01:18) Recaps previous episodes and introduces the focus on fixing broken communication in auto repair shops. The Impact of Poor Communication (00:02:32) Explains how poor communication affects shop performance, KPIs, and overall business success. Communication and Average Repair Order Example (00:03:35) Illustrates how unclear communication leads to lost sales and missed opportunities using repair order scenarios. Technician Documentation Issues (00:04:40) Discusses vague technician notes and the importance of clear, detailed documentation and photos. Advisor-Customer Communication Breakdown (00:05:56) Explains how lack of urgency and explanation from advisors can result in customer distrust and missed repairs. Importance of Written Records (00:07:01) Stresses the need for written documentation of recommendations and declined services for accountability. Where Communication Breaks Down (00:08:02) Identifies key breakdowns: tech-to-advisor, advisor-to-customer, and owner-to-team communication. Advisor to Customer: Educate, Don’t Sell (00:09:21) Advises on educating customers with clear explanations, analogies, and visuals instead of technical jargon. Owner to Team: Setting Expectations (00:10:25) Highlights the owner’s role in setting clear expectations and maintaining regular, positive communication. Daily Huddles and DVI Protocols (00:11:26) Recommends daily team meetings and standardized digital vehicle inspection (DVI) processes for clarity. Feedback Loops and Weekly Meetings (00:12:36) Suggests using feedback loops and weekly meetings to reinforce communication, review KPIs, and coach staff. The Value of Communication as a Business Tool (00:13:42) Emphasizes that communication is a critical business tool, not just a soft skill, and outlines its benefits. Call to Action and Closing Remarks (00:14:48) Encourages listeners to seek help with communication systems, thanks the sponsor, and closes the episode. Sign-off (00:15:43) Chris Cotton signs off and wishes listeners a great day. chris autofixsos.com Phone: 940.400.1008 www.autoshopcoaching.com Connect with Chris: AutoFix-Auto Shop Coaching www.autoshopcoaching.com www.aftermarketradionetwork.com 940-400-1008 Facebook: https://www.facebook.com/AutoFixAutoShopCoaching YouTube: https://bit.ly/3ClX0ae Email Chris: [email protected] The Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partners, NAPA TRACS, and Today's Class Explore the concept of “active delivery” in automotive customer service, an intentional and consistent approach to communication that spans the entire customer journey, from the initial contact to the final vehicle handoff. The discussion highlights how thoughtful interactions can create a powerful and lasting impression, especially in the closing moments. Discover how clear communication, genuine rapport-building, and proactive expectation setting help cultivate trust and long-term loyalty. More than just completing a transaction, active delivery is positioned as a key driver of customer satisfaction, repeat business, and word-of-mouth referrals, making it essential for shops focused on sustainable success. Carlo Sabucco, Sil’s Complete Auto Care Centre, Ontario, Carlo’s previous episodes HERE. Dave Schedin, CompuTrek Automotive Management Systems. Dave’s previous episodes HERE Show Notes: Watch Full Video Episode Introduction (00:00:00) The Importance of Active Delivery (00:02:31) Setting Relationship Expectations from the Start (00:04:10) Systematizing Customer Interactions (00:07:14) Building Rapport and Mirroring Customers (00:09:18) Consistency Across All Touchpoints (00:12:47) Managing Digital and In-Person Experiences (00:22:34) Using Tools to Support Consistency (00:25:25) Adding Human Touch to Digital Interactions (00:26:58) Explaining Value and Quality Control (00:28:07) Never End on the Dollar Amount (00:32:23) Training New Staff in Active Delivery (00:33:29) Evaluating and Developing Staff (00:35:05) Differentiating Your Shop & Consistent Messaging (00:36:50) Love, Grace, and Emotional Connection (00:37:27) Valuing Your Team and Business (00:41:00) Building Trust and Referrals Over Time (00:43:36) Communication Styles and Personalization (00:44:36) Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: The Aftermarket Radio Network: https://aftermarketradionetwork.com Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters Subscribe on YouTube: https://www.youtube.com/carmcapriotto Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ Follow on X: https://twitter.com/RResultsBiz Visit the Website: https://remarkableresults.biz/ Join our Insider List: https://remarkableresults.biz/insider All books mentioned on our podcasts: https://remarkableresults.biz/books Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom Buy Me a Coffee: https://www.buymeacoffee.com/carm Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our partner Promotive In this final episode of our Benchmark Report series, Hunt Demarest, CPA with Paar Melis and Associates, uncovers what truly separates the top shops from the rest—productivity, profit margins, and owner involvement. Key takeaways: Top-performing shops average 55%+ productivity, while bottom-tier shops hover around 41%.That 15-point gap translates to $13,000 more sales per technician and $12,000 more sales per bay monthly.Top shops also average $800 per repair order, compared to $575 for the bottom tier.Their labor gross profit margin is roughly 70% vs. 50% for lower performers.Productivity isn’t just tech speed—it’s team, processes, bay usage, and daily consistency.Download your free 2024 Automotive Industry Benchmark Report: https://info.paarmelis.com/2024-automotive-industry-benchmark-report2025 Benchmark Report Part 1: Biggest Changes, Key KPI's and Trends [E175]: https://huntdemarest.captivate.fm/episode/2025-benchmark-report-biggest-changes-key-kpis-and-trends-e1752025 Benchmark Report Part 2 [E176]: https://huntdemarest.captivate.fm/episode/2025-benchmark-part-2-e176 Thanks to our partner Promotive It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com. Paar Melis and Associates – Accountants Specializing in Automotive Repair Visit us Online: www.paarmelis.com Email Hunt: [email protected] Text Paar Melis @ 301-307-5413 Download a Copy of My Books Here: Wrenches to Write-OffsYour Perfect Shop The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio

Thanks to our Partner, NAPA Autotech Training NAPA Autotech’s team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details. Contact Information Email Matt: [email protected] the Aftermarket A - Z YouTube Channel Subscribe & Review: Loved this episode? Leave a 5-star review on Apple Podcasts and Spotify The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio