The Coach’s Toolkit: The Role of Coaches in Shaping Industry Leaders [RR 940]
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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By Changing The Industry
The Basics of Owning An Auto Repair Shop - Advocacy Over Sales in Auto Repair
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By carmcapriotto
Matt Fanslow and Chris Jones discuss the similarities between sports and business, focusing on talent development, leadership, and team dynamics. The conversation covers the importance of creating a winning culture, being open to new opportunities, and the impact of long-term thinking versus short-term decisions. They also touch on the role of leadership in fostering a supportive environment and the parallels between a football team's offense and defense with the front and back of the shop in auto repair.
Show Notes
The parallels between sports and business (00:00:40) Mark Cuban's practicality and work ethic (00:01:11) Examples of underestimated talent in sports (00:11:13) The importance of work environment (00:15:42) Players leaving toxic environments (00:17:19) Players restructuring contracts (00:18:39) Finding talent beyond high draft picks (00:22:21) Building a winning culture (00:26:00) Isaiah Thomas and the New York Knicks (00:32:13) Aging Player Syndrome (00:34:35) Creating an Environment for Talent to Succeed (00:35:52) Impact of Compensation Structure (00:37:15) Respect for Time and Collaboration (00:39:28) Leadership and Culture in Sports and Business (00:40:37) Cultural Impact of Key Players (00:43:24) Leadership and Passion for Winning (00:47:42) The comparison between football and shop management (00:48:25) Managing and improving shop performance (00:50:36) Evaluating talent and maintaining a positive culture (00:54:51) The role of the coach in shaping the team's culture (00:58:45) The intense competitiveness and dedication of Michael Jordan (01:03:05) Draymond Green's Incident (01:05:17) Warriors Culture (01:06:32) Durant's Leadership (01:07:30)
Thanks to our Partner, NAPA Autotech napaautotech.com
Email Matt: [email protected]
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By carmcapriotto
Thank you to our friends at RepairPal for providing you this episode. As shop owners we were part of RepairPal’s Certified network and you can learn more at RepairPal.com/shops.
Show Notes
What do you think has been the most significant change in marketing for auto repair shops over the last decade? How do you anticipate the rise of electric vehicles will change the marketing needs of auto repair shops? What's a common marketing mistake you see auto repair shops make and how can they avoid it? With the evolution of social media, which platforms do you find most effective for auto repair shop marketing today? How important is content marketing for auto repair shops, and what kind of content do you find resonates best with their customers? Looking ahead, what emerging marketing technologies or strategies do you believe will become crucial for auto repair shops in the next few years? How can auto repair shops differentiate themselves in a crowded market through their marketing efforts? What role do you see AI and automation playing in the future of marketing for auto repair shops? What's the most underrated marketing tactic that auto repair shops should pay more attention to? How can auto repair shops leverage local SEO to their advantage? In what ways do you think customer expectations from auto repair shops have evolved and how should marketing strategies adapt? What advice would you give to a new auto repair shop about setting up their marketing strategy for the first time? How do you see the role of customer reviews and online reputation management evolving in the marketing strategies for auto repair shops? Can you predict any major shifts in the auto repair industry that might necessitate changes in how shops market themselves?
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Thanks to our Partner, NAPA Auto Care Chris Duffy, Production and Training Manager at AutoStream Car Care, to discuss the company's commitment to training and developing their technicians across nine Maryland locations. Duffy highlights the challenges of technician reluctance towards training and the strategies to encourage participation while respecting personal commitments. The conversation also covers the use of training platforms, the significance of certifications, and the fostering of a continuous learning culture within the automotive industry. Chris Duffy, Production and Training Manager, AutoStream Car Care Center, 9 locations, Maryland. Show Notes
Becoming a Trainer (00:01:40) Chris Duffy discusses his transition to becoming a trainer within the company and the importance of internal training. Internal Training and Culture (00:03:08) The importance of internal training and the company's culture of teamwork and growth are discussed. Assessment and Targeted Training (00:08:06) The use of assessments to identify specific training needs for technicians and the benefits of targeted training are highlighted. Building Training Resumes (00:12:24) The importance of building training resumes for technicians and incorporating it into the company's training tools is discussed. External Training Resources (00:14:59) The utilization of external trainers and localized training programs, including partnerships with organizations like NAPA, is highlighted. The importance of being in the shop (00:17:36) Carm and Chris discuss the significance of being present in the shop to understand the needs of the staff. Culture of learning (00:18:42) They talk about the importance of fostering a culture of learning and addressing the reasons why employees may resist training. Balancing work and training (00:19:30) The discussion centers on finding ways to accommodate employees' personal commitments while ensuring they receive necessary training. Utilizing training resources (00:23:09) Chris explains how he utilizes training resources and documentation to support internal training efforts. Encouraging knowledge sharing (00:25:20) The conversation revolves around encouraging employees to share valuable information and techniques with the team. Gamification and competition (00:30:12) The potential for gamification in training assessments and the friendly competition it can create among employees is explored. Career pathing and retention (00:32:32) Chris explains the approach to career pathing and retention, focusing on tailored training and mentorship for employees seeking to advance their skills. The importance of certifications (00:35:08) Discussion on the significance of certifications and the promotion of certified technicians within the company. Culture of learning at AutoStream (00:36:28) Emphasizing the culture of learning and the pride in displaying certifications on the walls of the company. Leadership in building a training culture (00:36:53) Acknowledgment of the leadership role in developing a strong training culture and the potential impact on any size of shop.
Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
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