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Is Your Company Culture Holding You Back? [RR 864]

carmcapriotto
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carmcapriotto Grand Master

carmcapriotto

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Now, I know what you're thinking, "Culture again?" But trust me, this episode takes a deep dive into how culture can truly make or break a business. Every business has a culture, whether it's intentional or not, and it's crucial to evaluate if it's the right one for retaining employees and attracting customers. Imagine an auto repair shop that truly understands the frustrations of car owners and aims to provide honest, knowledgeable, and reliable service to give them peace of mind. That's the kind of culture that draws customers in and keeps them coming back. Chris Lawson suggests checking out an article in the show notes that discusses the impact of culture on over 40 business metrics. Studies have shown that employees are more motivated and efficient in a happy work environment. So, investing in your company culture can actually boost your bottom line. If you're a business owner or someone interested in creating a positive work environment, this episode is a goldmine of information. Carm and Chris provide practical guidance on building company culture and emphasize the need for strong policies, procedures, and teamwork.

Chris Lawson, TechnicianFind.Com. Chris’ previous episodes HERE

Show Notes

  • Watch Full Video Episode
  • How Much Does Company Culture Really Matter? 40+ Real Business Metrics Impacted by Your People and Culture (with sources)! https://www.betterculture.com/blog/does-company-culture-really-matter
  • Importance of Company Culture (00:00:51) Discussion on the significance of company culture in retaining employees and attracting customers.
  • Real World Studies on Culture Impact (00:02:33) Exploration of tangible studies on how developing a strong and positive culture impacts a business's bottom line.
  • Different Categories of Shop Culture (00:04:25) Explanation of the three categories of shop culture: those who don't think they have culture, those who have a vague understanding of their culture, and those who have a clear understanding and can effectively communicate their culture.
  • Employee Retention (00:10:37) A strong culture contributes to higher employee retention rates, reducing costs associated with turnover.
  • Productivity (00:11:08) Positive company culture leads to increased efficiency and higher output from motivated employees.
  • Collaboration and Teamwork (00:12:43) A positive company culture fosters collaboration and teamwork, encouraging employees to work together effectively towards common goals.
  • Employee Loyalty (00:16:28) The importance of employee loyalty in fostering a positive company culture and reducing turnover.
  • Ethical Behavior (00:17:50) The impact of a strong company culture on encouraging ethical behavior and maintaining a positive reputation.
  • Talent Acquisition (00:18:13) How a positive company culture attracts top talent and makes talent acquisition easier for recruiters.
  • Importance of Company Culture in Hiring (00:25:01) The significance of company culture when hiring new team members and emphasizes the need to convey the culture in job advertisements.
  • Developing Effective Job Ads (00:26:55) Chris Lawson provides tips on creating job ads that highlight the shop's culture and attract candidates who are a good fit for the company.

Thanks to our Partners, AAPEX and NAPA TRACS.

Set your sights on Las Vegas in 2023. Mark your calendar now … October 31 - Nov 2, 2023, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM

NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at NAPATRACS.com

Connect with the Podcast:

-Join our Insider List: https://remarkableresults.biz/insider

-All books mentioned on our podcasts: https://remarkableresults.biz/books

-Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom

-Buy Me a Coffee: https://www.buymeacoffee.com/carm

-The Aftermarket Radio Network: https://aftermarketradionetwork.com

-Special episode collections: https://remarkableresults.biz/collections

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Click to go to the Podcast on Remarkable Results Radio



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  • Have you checked out Joe's Latest Blog?

    • Joe Marconi
      The Toolbox is Last to Leave, First is the Heart
      By Joe Marconi in Joe's Blog
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      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
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