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We’ve all heard inflation is up 8%, as of this broadcast, but when you walk through the grocery stores and sit at a restaurant, it sure seems like it’s a lot higher …  don’t you agree? As prices continue to jump, what are we doing as an industry to adjust? And why are so many shop owners worried to raise their labor rates? My panel includes 2 shop owners and an auto shop bookkeeper with a wide-open discussion about labor rates, parts pricing, and even employee retention in the age of rampant inflation.

 

Natalie Paris, @nptrb Three Rivers Bookkeeping, Profit Strategist. Listen to Natalie's previous episodes HERE 

Dave Kusa, owner of AutoTrend Diagnostics in Campbell, CA. Listen to Dave’s other episodes HERE.

Dustin Brown, Brown Auto Experts, 3 Locations in New Mexico, Albuquerque, Village of Los Ranchos and Rio Rancho. Listen to Dustin's other episodes HERE

Key Talking Points

  • Parts - While parts costs are rising, our parts GP should take care of itself if we are using an effective parts matrix. 55-60%
  • Unfounded fear for charging correct amount for parts
  • Expenses - Expenses, in general, will jump up.  We need to monitor our expenses and possibly shop them to get the best value.
  • Labor Rate Increases: Shop your competitors and monitor how the labor rates in your town are adjusting for inflation. 
  • The dealership suggested retail isn’t always what they’re selling to their customers
  • “Don’t trip over dollars to make dimes.” when it comes to expenses 
  • Employee Retention- This year all office staff received a raise and some of our technicians. We did not give raises to techs that have been with us for less than 6 months. With raising the labor rate, shops should be able to afford to increase technician pay. A recent Gallup study shows that 50% of all employees are thinking about changing jobs. Do not think your shop will be different. “The great reset” instead of “The great recession” Staying on top of retention to prevent turnover is very important in our current labor market. Wages are not the #1 cause of employees changing jobs, but it is a factor to keep in mind with the rising cost of everything. 
  • The workforce has 5 generations of people working- how you manage each generation is different
  • Other ways that can make employees feel appreciated and help with retention would include fringe benefits or low monetary benefits. Things like more paid time off, tool purchases match, Friday (or once a month) shop paid for lunch or training opportunities to help them advance their careers can be huge.  Another great way is to ask the employees if they have ideas on non-monetary or lower monetary benefits that they would appreciate around the shop.  
  • Be careful of ‘profit leakage’ and be transparent with your employees when you do raise your labor rates
  • Pay bills with gross profit dollars, not a percentage

 

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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