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EvansAutoDothan

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Everything posted by EvansAutoDothan

  1. Probably one of the quickest ways is direct mail, if you use Mudlick follow their directions once you get them in, I would suggest expanding your hours 7:30-5:30, make it as convenient as possible, the WOW factor, Motorev will help get you rated on Google, also would suggest putting pic on your website with your wife if she's involved, pics of you, your staff will help, also my wife has been involved with the local chamber as an Ambassador going to ribbon cuttings, meetings, passing out cards and brochures.We're also a part of a network group which has worked for us. If you think of your customers as a part of the anatomy I won't repeat represents a bad attitude toward those that sign your check and it will come through, they won't come back! You might check out http://turnaroundtour.com/libraries/showcase/page/5/ which is free. A local shop, franchise opened awhile back, even gave away free oil changes, but failed to impress the customers when they came in, even made some mad, from what I hear have struggled ever since. Make a good first impression. Good Luck!
  2. We've had Motologic about a year now, the techs use it daily and like it, cancelled Mitchell, they never used it.
  3. About a year ago I joined a network group, got in almost at the beginning for about 200 per year. We meet once a week, give a 1 min presentation about our business, specials etc, at the end we pass referrals and thank yous. It has been the best investment I've made. I get a least 1 referral per week, usually 2 to 3. Also met a great group of people, from pest control to Mary Kay. I would reccommend joining.
  4. The other day I went to another shop, when I walked in the SA looked up with a don't bother me look, said something I can do for you without a smile bad attitude voice. You're right I remind even the techs that if you offend someone they'll forget you in 24 hrs, but will never forget the place of business. A freind went to a dealer for warranty work, 15 min deal, but got bounced around a half a day by two people, now he'll never go back and he and his wife buy new vehicles every year. When someone greets a client, to the client they are the company and the impression they leave is the impression they have of you!









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