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Adjusting to Lower Car Counts


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Years back, customers brought their cars in to us 3 to 4 times a year for an oil change. About every 3 to 4,000 miles. That simple service gave us the perfect opportunity to inspect their car and sell needed services and repairs. It also sustained healthy car counts. Today, we see more and more customers ignoring the shop's windshield lube sticker, and willing to wait for that "Oil Maintenance" light to come on. Many times that could be over 10,000 miles on a Honda civic! This, plus the fact that car makers have been preaching to consumers that their cars need little to no maintenance, is a major contributing factor in lower car counts.  

If shops are not taking a proactive approach and adopt a culture of total car care, shops will find it very difficult to stay profitable in the coming years. It's crucial today to educate your customers, promote preventive maintenance, perform detailed multipoint inspections on every car, and make sure you get paid what you are worth. 

What tips to you have to be more proactive and maintain healthy car counts and a healthy business? 

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    • By danilredko
      Hello everyone, 

      I have an idea of a software that can be used to charge a customer a monthly fee. 

      For example, you could have different tiers: 

      Maintenance Lite - 15$ a month: low monthly payment for all of the conventional oil changes required by the average driver each year.

      Maintenance Basic - 20$ a month: Maintenance Basic includes everything you'll find in Lite, but adds... Unlimited Synthetic Oil Changes (as needed), On Rim (Seasonal) Tire Rotations (as needed), Complimentary Re-Torquing after changeover.

      Maintenance Plus - 40$ a month:  includes all services from Ultimate Maintenance Basic, plus the following...
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      - Up to four General Service Calls (diagnoses, bulb replacements, filters, etc...)
      - Battery Boost/Replacement (excluding roadside assistance)
      - Priority Scheduling Service (For seasonal tire changeover)

      What do you think about it? 

      Thank you! 
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