Quantcast
Jump to content


    • You can post now and register later. Already registered? sign in now to post with your account.
    • ×   Pasted as rich text.   Paste as plain text instead

        Only 75 emoji are allowed.

      ×   Your link has been automatically embedded.   Display as a link instead

      ×   Your previous content has been restored.   Clear editor

      ×   You cannot paste images directly. Upload or insert images from URL.


      Once you submit your question, a new topic will be created for you in our forums. Our moderators may move your topic to a more suitable forum category if one exists. Members will see your topic and be able to respond to your question.

    • This will not be shown to other users.
Sign in to follow this  
tco

Article: Accept Credit Cards at 0% cost 

Recommended Posts

Accepting Credit Cards at 0% cost 

Credit card fees for merchants have drastically gone up in recent years, especially for reward card purchases, making credit card fees one of businesses largest expenses.  Interchange fees for reward cards have gone up by 24% in a recent 4-year period. The highest reward card fees to a merchant are now around 3% of the transaction total (not including what the markup from whomever sold you their credit card processing).  Many people have probably seen Samuel L. Jackson TV commercials promoting Capital One’s Quick Silver credit card, paraquoting, “The Quick Silver credit card will give you 1.5% cash back on all of your purchases.” Who do you think is actually giving these customers 1.5% of their cash back on their credit card purchases?  You guessed it- you, the merchant.

What’s a business owner to do?

  • Do nothing
  • Raise the products or services prices to account for higher credit card fees
  • Offer a cash discount
  • Don’t accept credit cards
  • Or, provide your customer a choice when they pay with a card to pay a surcharge or not- 0% credit card costs to the merchant

All of these options have their pluses and minuses, but with the ever higher and higher fees credit cards are charging to merchants, there are other methods where technology and consumer choice can help mitigate these fees.

0% credit card cost is relatively new legal method of accepting card payments in the US.  The credit card companies fought to not allow consumers a choice to pay a surcharge with credit card or zero fees with a debit card.  The credit card companies make much less money with a debit card opposed to a credit card... This case went all the way to the US Supreme Court this decade.  The credit card companies lost and consumers being able to choose to pay a surcharge with a credit card or zero fees with a debit card is now legal in 45 states.  The remainder of the 5 states will likely be joining the other 45 states in the near future as there are still ongoing court proceedings.

The US is now following the Australian model which has been allowing merchants to surcharge since 2003.  Currently, 42% of all merchants in Australia pass on a surcharge to customers who use a credit card.

Here’s an option that you might not know about, until now:

When your consumer decides to pay with a card, they have two options.  If they use a credit card, a small fee will be charged to their card. If they use a debit card, there will be no fee to the consumer.  Our software does all the work and explains to the customer of their choice prior to the charge being authorized.

What exactly are the costs to the merchant and to the consumer?

For credit cards: Merchant pays zero credit card fees, the consumer pays 3.5% of the transaction amount

For debit cards:  Merchant pays 1% + $0.25/authorization, the consumer pays Zero fees

Facts:

  • A card swiper is not needed: credit card information can be typed in a phone, computer over the phone and in-person.  A 'brick' card swiper/dipper is available if needed.

  • Works with online sales/invoices

  • Simple application process, no upfront cost, no term contract, no cancellation fee and complies with all credit card rules and regulations

  • If you auto batch by 8:00 PM EST, you get your money the next day

  • Up-and-running within a week

 Benefits to the Merchant:

  • Being fair to your consumer by offering them a choice to pay a fee or not, while eliminating your credit card fees, which can be up to 3% of your total credit card sales.

  • Simple to use and all charges are viewable through real-time online portal.  

  • Support: our team is there when you need us, but it truly is very straight forward.

We realize this solution is not for everyone.  But, you now have the opportunity to no longer pay credit card fees, forever.  Reach out through ASO or here if you are interested in discussing further: https://www.lomasolutions.com/contact


View full article

Share this post


Link to post
Share on other sites
Sign in to follow this  

  • Similar Topics

    • By AutoShopOwner
      Advance Auto Parts Announces Purchase of the DieHard Brand from Transformco
      RALEIGH, N.C. & HOFFMAN ESTATES, Ill.--(BUSINESS WIRE)--Dec. 23, 2019-- Advance Auto Parts, Inc. (NYSE: AAP) has acquired the DieHard brand from Transform Holdco LLC (“Transformco”), for $200 million utilizing cash on hand.
        
      This asset acquisition will give Advance the right to sell DieHard batteries, the most trusted brand in the automotive battery category, and enables Advance to extend the DieHard brand into other automotive and vehicular categories. In addition, the deal allows Transformco to sell DieHard brand batteries through its existing channels pursuant to a supply agreement with Advance. Advance is also granting Transformco an exclusive royalty-free, perpetual license to develop, market, and sell DieHard branded products in non-automotive categories.
      “We are excited to acquire global ownership of an iconic American brand. DieHard will help differentiate Advance, drive increased DIY customer traffic and build a unique value proposition for our Professional customers and Independent Carquest partners. DieHard has the highest brand awareness and regard of any automotive battery brand in North America and will enable Advance to build a leadership position within the critical battery category,” said Tom Greco, president and CEO, Advance Auto Parts. “DieHard stands for durability and reliability and we will strengthen and leverage the brand in other battery categories, such as marine and recreational vehicles. We also see opportunities to extend DieHard in other automotive categories. We remain committed to providing our customers with high-quality products and excellent service. The addition of DieHard to our industry leading assortment of national brands, OE parts and owned brands will enable us to differentiate Advance and drive significant long-term shareholder value.”
      “DieHard is among the most successful and one of the most widely trusted brands in the auto industry, and we have long believed that the brand has even more potential,” said Peter Boutros, President of Transformco’s Kenmore, Craftsman and DieHard business unit. “DieHard revolutionized the automotive battery category when it launched in 1967, and has continued to be a leader in the category. Advance Auto Parts’ acquisition of this iconic American brand will complement our plans to introduce new DieHard products in non-automotive categories such as sporting goods, lawn and garden, authentic work wear and other exciting new categories.”

      About Advance Auto Parts
      Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider that serves both professional installer and do-it-yourself customers. As of October 5, 2019, Advance operated 4,891 stores and 152 Worldpac branches in the United States, Canada, Puerto Rico and the U.S. Virgin Islands. The Company also serves 1,260 independently owned Carquest branded stores across these locations in addition to Mexico, the Bahamas, Turks and Caicos and British Virgin Islands. Additional information about Advance, including employment opportunities, customer services, and online shopping for parts, accessories and other offerings can be found at www.AdvanceAutoParts.com.
      About Transformco
      Transform Holdco LLC is a leading integrated retailer focused on seamlessly connecting the digital and physical shopping experiences to serve its members – wherever, whenever and however they want to shop. Transformco is home to Shop Your Way®, a social shopping platform offering members rewards for shopping at Sears, Kmart and other retail partners. Transformco operates through its subsidiaries with full-line and specialty retail stores across the United States.
      Forward-Looking Statements
      Certain statements in this report are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. All statements, other than statements of historical facts, may be forward-looking statements. Forward-looking statements address future events or developments, and typically use words such as “believe,” “anticipate,” “expect,” “intend,” “plan,” “forecast,” “guidance,” “outlook” or “estimate” or similar expressions. These forward-looking statements include, but are not limited to, statements related to the benefits or other effects of the acquisition, statements regarding expected growth and future performance of the Company, and all other statements that are not statements of historical facts. These statements are based upon assessments and assumptions of management in light of historical results and trends, current conditions and potential future developments that often involve judgment, estimates, assumptions and projections. Forward-looking statements reflect current views about the Company's plans, strategies and prospects, which are based on information currently available as of the date of this release. Except as required by law, the Company undertakes no obligation to update any forward-looking statements to reflect events or circumstances after the date of such statements. Please refer to the risk factors discussed in "Item 1a. Risk Factors" in the Company's most recent Annual Report on Form 10-K, as updated by its Quarterly Reports on Form 10-Q and other filings made by the Company with the Securities and Exchange Commission, for additional factors that could materially affect the Company’s actual results. Forward-looking statements are subject to risks and uncertainties, many of which are outside its control, which could cause actual results to differ materially from these statements. Therefore, you should not place undue reliance on those statements.
      Source: Advance Auto Parts, Inc.
      Advance Auto Parts:
      Media Relations:
      Darryl Carr
      T: (984) 389-7207
      E: [email protected]
      Investor Relations:
      Elisabeth Eisleben
      T: (919) 227-5466
      E: [email protected]
      Transformco Media:
      Larry Costello
      T: (847) 286-9036
      E: [email protected]
      This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20191223005397/en/
    • By JustTheBest
      USA Today article (Friday September 27, 2019 by Nathan Borney - USA Today) shows that “the average age of cars and light trucks on U.S. roads reached an all time high of 11.8 years in 2018.”

      The article goes on to claim... “By 2023, there will be about 84 million vehicles on the road that are at least 16 years old, reflecting a 240% increase from 35 million in 2002, according to IHS.”

      Are you getting your share?
      There’s only 90 days left in 2019 and the market is changing. Sorry, it HAS changed. Are you ready? Do you have your plans laid out for marketing your shop in 2020? 
      Auto Service Marketing - Fix Your Car Count FAST!
      Hope this helps!
      Matthew
      "The Car Count FIxer"
      P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! 
      P.P.S.: Like and Follow Car Count Hackers on Facebook
      P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"
    • By bantar
      I get the daily calls of wanting me to switch CC processors and with MUCH (misplaced) confidence, I refused to have a discussion with any of these guys, because I already had great rates.   Then, I had a persistent one call me back and ask why I didn't want to talk.  She said enough right things that I let the salesman come visit me.  
      My rates were and supposedly were going to get better over time as I built up history.  Original Quote:
      Credit Card Rate - 0.05% + Interchange (AMEX 0.055%) Debit Card Rate - 0.05% + Interchange Credit Transaction fee - 0.05 cents per transaction Debit Transaction Fee - 0.05 cents per transaction PCI Compliance-$9.95/monthly Chargeback fee-$10.00 (VISA, MC, Discover) $30.00 (AMEX) Paper Statement-$5.95 monthly (online statements free) The other guy comes in and tells me that my current processor increased my rates and added numerous junk fees.    The rate raised to 0.25% for most cards and .75% for AMEX and now have a $34.95 platform fee and numerous other fees.   At this point, I stand to save $250/month minimum by switching CC vendors.     I did confirm that on day 1, my bills had way fewer fees.  The bills also stated that they were raising rates along the way, so they were disclosed and allowed by contract.  I'm halfway thru a 3 year contract with a $495 cancellation fee.   This is what I'm paying now with the same processor: 
      Credit Card Rate - 0.25% + Interchange (AMEX 0.75%) Debit Card Rate - 0.05% + Interchange Credit Transaction fee - 0.05 cents per transaction Debit Transaction Fee - 0.05 cents per transaction PCI Compliance-$9.95/monthly Annual PCI Audit Fee - $99 Chargeback fee-$10.00 (VISA, MC, Discover) $30.00 (AMEX) Paper Statement-$5.95 monthly (online statements free) New Junk Fees - $41 To be clear, the interchange fees don't change on either deal.  We are only dealing with CC processor markup fees and junk fees.   The 0.05% is a markup fee over interchange.    The new deal is:
      Credit Card Rate - 0.05% + Interchange (all cards including AMEX) Debit Card Rate - 0.00% + Interchange Credit Transaction fee - 0.05 cents per transaction Debit Transaction Fee - 0.05 cents per transaction PCI Compliance - $0 (with a successful audit and $9.95/month penalty without one) Annual PCI audit fee - ?? Chargeback fees - $25.00 (VISA, MC, Discover, AMEX) - refundable if you win Monthly Charge - $10.00 As best I can tell, it looks legitimate.   I'll be carefully reading the new contract tomorrow.   So, the real question is whether or not I'm switching from one liar to another liar?     This second one is telling me that my contract will have the rates guaranteed and locked in.   If I see the right things in writing, I'll be switching.  Will recoup my cancellation / startup costs in 3 months.
      I guess the moral is get an annual checkup from a competitor. 
      Supposedly these rates are available as a result of being low-risk from my transaction history (or it's just marketing-speak).  I don't know.    My original deal was reasonable, but it isn't any longer.   My plans were to wait for the 3 year contract to end before shopping around.
    • By tco
      credit card
    • By tco
      Loma Solutions represents a 0% credit card fee solution.   We have 1000's of customers in the US and our solution makes auto shop owners thousands of extra dollars every year.

      How does 0% processing work?
      When your customer decides to pay with a card, they have 2 options.  If they use a credit card, a small percentage of the transaction will be charged to their card.  If they use a debit card, there will be no fee to the customer.  Our software does all the work and explains to the customer of their choice prior to the card being authorized.

      What exactly are the costs to the merchant and to the customer?
      For credit cards: Merchant pays zero credit card fees, the customer pays 3.5% of the transaction
      For debit cards:  Merchant pays 1% + $0.25/authorization, the customer pays 0 fees

      Facts:
      - A card swiper is not needed: credit card information can be typed in a phone, computer or over the phone.  There is a 'brick' card swiper if needed*
      - No set-up costs or any other fees
      - Our agreement is month-to-month
      - If you auto batch by 8:00 PM EST, you get your money the next day
      - The solution complies with all card rules and regulations
      - We'll have you up-and-running within a week

      Benefits to the Merchant:
      *** You are being fair to your customer by offering them a choice to pay a fee or not, while you are eliminating your credit card fees, which can be up to 2.5% of your total card sales.
      - Simple to use and all charges are viewable through our real-time online portal.  
      - Support: our team is there when you need us.  We will show you and anyone on your team how to use the solution, but it’s very straight forward.
       
      Making you more money!
      If your current credit card fees are 2.5% of your total card sales, for every $50,000 in credit card transactions, you'll put an extra $1,250 in your pocket.
      * we will provide you with a ‘brick’ terminal: $35/month if needed.  This includes free paper re-supplies.
        Reach out if you'd like to discuss.


  • By Joe Marconi, in Automotive Management,

    By Joe Marconi, in Selling Automotive Repair,

  • AutoShopOwner Sponsors



×
×
  • Create New...